{"id":36588,"date":"2025-03-04T08:28:02","date_gmt":"2025-03-04T07:28:02","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=231258"},"modified":"2025-03-04T07:39:56","modified_gmt":"2025-03-04T06:39:56","slug":"natalie-martens-wechselt-zu-dept","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/de\/marketing\/2025-03-04\/natalie-martens-wechselt-zu-dept\/","title":{"rendered":"Natalie Martens wechselt zu Dept"},"content":{"rendered":"
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(Bild: zVg.)<\/figcaption>\r\n<\/figure>\r\n

Martens wird die Kundenberatung bei Dept leiten und f\u00fcr das Account-Management-Team verantwortlich sein. In Zusammenarbeit mit den Kreativ- und Media-Teams der Agentur betreut sie Kund:innen wie Lieferando, Salamander und eBay. Die Personalie folgt auf die Ernennung von Wolfgang L\u00fcnenb\u00fcrger-Reidenbach zum SVP und Head of DACH und unterstreicht den Expansionskurs von Dept in der Region.<\/p>\r\n

Vor ihrem Wechsel war Martens bei Grey Germany f\u00fcr Markenstrategie und Gesch\u00e4ftswachstum verantwortlich. Davor hatte sie leitende Positionen bei Jung von Matt inne. Ihre St\u00e4rke liegt in der Verbindung von Kreativit\u00e4t, Daten und Technologie \u2013 ein Ansatz, der gut zur strategischen Ausrichtung von Dept passt, wie es in einer Mitteilung heisst.<\/p>\r\n

\u00abKreativit\u00e4t allein reicht nicht mehr aus \u2013 Marken brauchen Ideen, die an der Schnittstelle von Kreativit\u00e4t, Daten und Technologie ansetzen\u00bb, sagt Martens. \u00abDept ist f\u00fcr diese neue \u00c4ra gemacht, in der Innovation und Exekution Hand in Hand gehen.\u00bb<\/p>","protected":false},"excerpt":{"rendered":"

Die Agentur Dept verst\u00e4rkt ihr F\u00fchrungsteam in der DACH-Region: Natalie Martens \u00fcbernimmt die Position als Vice President Clients, Creative & Media. Die fr\u00fchere Chief Business Officer von Grey bringt \u00fcber 20 Jahre Erfahrung in Markenstrategie, digitalem Marketing und Agenturf\u00fchrung mit.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Natalie Martens","_yoast_wpseo_metadesc":"Dept ernennt Natalie Martens zur Vice President Clients, Creative & Media in der DACH-Region und st\u00e4rkt damit die F\u00fchrungsebene.","articlekey":"","footnotes":""},"categories":[29],"tags":[4345,4852,4351,2853],"class_list":["post-36588","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-business","tag-dept","tag-dexat","tag-jobchange"],"acf":[],"yoast_head":"\nNatalie Martens wechselt zu Dept - Organisator<\/title>\n<meta name=\"description\" content=\"Dept ernennt Natalie Martens zur Vice President Clients, Creative & Media in der DACH-Region und st\u00e4rkt damit die F\u00fchrungsebene.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/de\/marketing\/2025-03-04\/natalie-martens-wechselt-zu-dept\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Natalie Martens wechselt zu Dept - 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