{"id":36951,"date":"2025-03-17T13:45:03","date_gmt":"2025-03-17T12:45:03","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=231994"},"modified":"2025-03-17T13:46:28","modified_gmt":"2025-03-17T12:46:28","slug":"hwz-valerio-stallone-leitet-neu-das-departement-marketing-digital","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/de\/marketing\/2025-03-17\/hwz-valerio-stallone-leitet-neu-das-departement-marketing-digital\/","title":{"rendered":"HWZ: Valerio Stallone leitet neu das Departement Marketing & Digital"},"content":{"rendered":"
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(Bild: zVg.)<\/figcaption>\r\n<\/figure>\r\n

Vor seinem Wechsel an die HWZ war Stallone als Studiengangsleiter und Dozent an der ZHAW School of Management and Law t\u00e4tig, wo er Lehr- und Forschungsprogramme an der Schnittstelle zwischen Marketing und Technologien leitete. Dabei stand auch immer der Transfer von der Wissenschaft in die Praxis im Fokus. Mit seiner Expertise und Innovationskraft soll er nun die Weiterentwicklung des Departements Marketing & Digital an der HWZ vorantreiben.<\/p>\r\n

\u00abEs wird mir eine Ehre sein, an der HWZ ein Umfeld zu schaffen, in dem wir Marktkompetenzen mit echtem Zukunftsgesp\u00fcr verbinden\u00bb, so Stallone zu seiner neuen Aufgabe. \u00abIch lege Wert auf einen Outside-In-Ansatz und die konsequente Einbindung digitaler Innovationen, ohne den menschlichen Faktor aus den Augen zu verlieren.\u00bb<\/p>\r\n

HWZ-Rektor Brian R\u00fceger betont die Bedeutung dieser Neubesetzung: \u00abMein Ziel ist es, Silos aufzubrechen und eine vernetzte Denkweise zu etablieren, um als Hochschule innovative und nachhaltige Antworten auf die technologischen und wirtschaftlichen Herausforderungen zu finden. Mit Valerio Stallone gewinnen wir eine engagierte F\u00fchrungskraft, die Theorie und Praxis erfolgreich verbindet und wertvolle Impulse f\u00fcr die HWZ setzen wird.\u00bb<\/p>\r\n

Stallone h\u00e4lt einen Master of Science in Management & Economics von der Universit\u00e4t Z\u00fcrich, einen Ph.D. in Marketing von der Universit\u00e4t Maastricht sowie ein CAS in Hochschuldidaktik der ZHAW.<\/p>\r\n

Seine Karriere startete er als Account Manager bei Webrepublic. Danach verantwortete er als Head of Marketing & Communication bei Selfnation (RealLook) die Marketingstrategie f\u00fcr die DACH-Region. Anschliessend wechselte er zu Ava, wo er vom Digital Marketer zum Marketing Director Europe aufstieg und ein internationales Team leitete.<\/p>","protected":false},"excerpt":{"rendered":"

Dr. Valerio Stallone \u00fcbernimmt ab 1. Mai die Leitung des Departements Marketing & Digital an der HWZ. 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