{"id":37508,"date":"2025-04-07T15:39:36","date_gmt":"2025-04-07T13:39:36","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=233052"},"modified":"2025-04-08T08:03:53","modified_gmt":"2025-04-08T06:03:53","slug":"spar-beendet-sponsoring-des-frauenhandballs","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/de\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/","title":{"rendered":"Spar beendet Sponsoring des Frauenhandballs"},"content":{"rendered":"
\"\"<\/a>\r\n
(Bild: Handball.ch)<\/figcaption>\r\n<\/figure>\r\n

Der Schweizerische Handballverband SHV und Spar Schweiz beenden ihre langj\u00e4hrige Zusammenarbeit per Ende der laufenden Saison. Seit 2012 war das Logo des Detailhandelsunternehmens im Schweizer Frauenhandball pr\u00e4sent \u2013 unter anderem als Namensgeberin der Spar Premium League, auf den Trikots des Nationalteams oder in der Spar Handball App.<\/p>\r\n

Die Partnerschaft habe in den vergangenen 13 Jahren wesentlich zur Professionalisierung und Sichtbarkeit des Schweizer Frauenhandballs beigetragen, wie SHV-Zentralpr\u00e4sident Pascal Jenny betont: \u00abOhne Spar w\u00e4ren die aktuellen Erfolge des Schweizer Frauenhandballs kaum m\u00f6glich gewesen.\u00bb<\/p>\r\n

Mit dem Engagement im Frauenhandball habe Spar \u00fcber die Jahre eine breite Plattform genutzt und den Verband nicht nur finanziell, sondern auch mit der App-basierten Vereinsunterst\u00fctzung begleitet. Laut Mitteilung wurden \u00fcber dieses Tool mehr als 200\u2019000 Franken an die Vereine ausgesch\u00fcttet.<\/p>\r\n

Nun f\u00fchrt eine Neuausrichtung auf lokaleres Engagement zur Aufl\u00f6sung der Partnerschaft. Gary Alberts, CEO von Spar Schweiz, erkl\u00e4rt: \u00abDurch unsere neue Positionierung als Frische-Nachbarschaftsmarkt haben sich die Schwerpunkte in der Kommunikation und damit auch im Sponsoring stark ver\u00e4ndert.\u00bb K\u00fcnftig wolle man sich auf lokal verankerte Aktivit\u00e4ten konzentrieren. Die Verbindung zum Frauenhandball bleibe aber emotional bestehen.<\/p>\r\n

Die letzte gemeinsame Saison wird im Fr\u00fchjahr 2025 abgeschlossen.<\/p>","protected":false},"excerpt":{"rendered":"

Nach 13 Jahren erfolgreicher Zusammenarbeit l\u00f6sen Spar Schweiz und der Schweizerische Handballverband ihre Partnerschaft auf. Das nationale Engagement im Frauenhandball endet mit der Saison 2025.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Sponsoring","_yoast_wpseo_metadesc":"Nach 13 Jahren erfolgreicher Zusammenarbeit mit dem Verband beendet Spar Schweiz das Sponsoring des Schweizer Frauenhandballs.","articlekey":"","footnotes":""},"categories":[29],"tags":[5264,4343,2895,2896,2897],"class_list":["post-37508","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-handball","tag-markom","tag-spar","tag-sponsoring","tag-sport"],"acf":[],"yoast_head":"\nSpar beendet Sponsoring des Frauenhandballs - Organisator<\/title>\n<meta name=\"description\" content=\"Nach 13 Jahren erfolgreicher Zusammenarbeit mit dem Verband beendet Spar Schweiz das Sponsoring des Schweizer Frauenhandballs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/de\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spar beendet Sponsoring des Frauenhandballs - Organisator\" \/>\n<meta property=\"og:description\" content=\"Nach 13 Jahren erfolgreicher Zusammenarbeit mit dem Verband beendet Spar Schweiz das Sponsoring des Schweizer Frauenhandballs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.organisator.ch\/de\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/\" \/>\n<meta property=\"og:site_name\" content=\"Organisator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrganisatorFachmagazin\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-07T13:39:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-08T06:03:53+00:00\" \/>\n<meta name=\"author\" content=\"galledia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@admin\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/\"},\"author\":{\"name\":\"galledia\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/4e51799071cd2dd1232ac003643ef5f0\"},\"headline\":\"Spar beendet Sponsoring des Frauenhandballs\",\"datePublished\":\"2025-04-07T13:39:36+00:00\",\"dateModified\":\"2025-04-08T06:03:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/\"},\"wordCount\":203,\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.markt-kom.com\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Spar-SHV-Zusammenarbeit-beendet.jpg\",\"keywords\":[\"Handball\",\"MarKom\",\"Spar\",\"Sponsoring\",\"Sport\"],\"articleSection\":[\"MARKETING\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/\",\"name\":\"Spar beendet Sponsoring des Frauenhandballs - Organisator\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.markt-kom.com\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Spar-SHV-Zusammenarbeit-beendet.jpg\",\"datePublished\":\"2025-04-07T13:39:36+00:00\",\"dateModified\":\"2025-04-08T06:03:53+00:00\",\"description\":\"Nach 13 Jahren erfolgreicher Zusammenarbeit mit dem Verband beendet Spar Schweiz das Sponsoring des Schweizer Frauenhandballs.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.markt-kom.com\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Spar-SHV-Zusammenarbeit-beendet.jpg\",\"contentUrl\":\"https:\\\/\\\/www.markt-kom.com\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Spar-SHV-Zusammenarbeit-beendet.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2025-04-07\\\/spar-beendet-sponsoring-des-frauenhandballs\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.organisator.ch\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Spar beendet Sponsoring des Frauenhandballs\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"name\":\"Organisator\",\"description\":\"Kompetent. Praxisnah. Der ORGANISATOR bereitet in 10 Ausgaben pro Jahr die wesentlichen Themen f\u00fcr F\u00fchrungskr\u00e4fte von KMU auf.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.organisator.ch\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\",\"name\":\"Organisator\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"width\":800,\"height\":77,\"caption\":\"Organisator\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/OrganisatorFachmagazin\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/organisator-das-magazin-fr-kmu\",\"https:\\\/\\\/www.xing.com\\\/news\\\/pages\\\/organisator-ch-695\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCGP2Sq0iWaZwT3BdIAQFYpw\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/4e51799071cd2dd1232ac003643ef5f0\",\"name\":\"galledia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/78a7f90c01fc2bfc875782a0d4922b37cde2cf184ce347b91316d23cd7f69a36?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/78a7f90c01fc2bfc875782a0d4922b37cde2cf184ce347b91316d23cd7f69a36?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/78a7f90c01fc2bfc875782a0d4922b37cde2cf184ce347b91316d23cd7f69a36?s=96&d=mm&r=g\",\"caption\":\"galledia\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/admin\"],\"url\":\"https:\\\/\\\/www.organisator.ch\\\/de\\\/author\\\/galledia\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Spar beendet Sponsoring des Frauenhandballs - Organisator","description":"Nach 13 Jahren erfolgreicher Zusammenarbeit mit dem Verband beendet Spar Schweiz das Sponsoring des Schweizer Frauenhandballs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.organisator.ch\/de\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/","og_locale":"de_DE","og_type":"article","og_title":"Spar beendet Sponsoring des Frauenhandballs - Organisator","og_description":"Nach 13 Jahren erfolgreicher Zusammenarbeit mit dem Verband beendet Spar Schweiz das Sponsoring des Schweizer Frauenhandballs.","og_url":"https:\/\/www.organisator.ch\/de\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/","og_site_name":"Organisator","article_publisher":"https:\/\/www.facebook.com\/OrganisatorFachmagazin","article_published_time":"2025-04-07T13:39:36+00:00","article_modified_time":"2025-04-08T06:03:53+00:00","author":"galledia","twitter_card":"summary_large_image","twitter_creator":"@admin","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/#article","isPartOf":{"@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/"},"author":{"name":"galledia","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/4e51799071cd2dd1232ac003643ef5f0"},"headline":"Spar beendet Sponsoring des Frauenhandballs","datePublished":"2025-04-07T13:39:36+00:00","dateModified":"2025-04-08T06:03:53+00:00","mainEntityOfPage":{"@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/"},"wordCount":203,"publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"image":{"@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/#primaryimage"},"thumbnailUrl":"https:\/\/www.markt-kom.com\/wp-content\/uploads\/2025\/04\/Spar-SHV-Zusammenarbeit-beendet.jpg","keywords":["Handball","MarKom","Spar","Sponsoring","Sport"],"articleSection":["MARKETING"],"inLanguage":"de"},{"@type":"WebPage","@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/","url":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/","name":"Spar beendet Sponsoring des Frauenhandballs - Organisator","isPartOf":{"@id":"https:\/\/www.organisator.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/#primaryimage"},"image":{"@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/#primaryimage"},"thumbnailUrl":"https:\/\/www.markt-kom.com\/wp-content\/uploads\/2025\/04\/Spar-SHV-Zusammenarbeit-beendet.jpg","datePublished":"2025-04-07T13:39:36+00:00","dateModified":"2025-04-08T06:03:53+00:00","description":"Nach 13 Jahren erfolgreicher Zusammenarbeit mit dem Verband beendet Spar Schweiz das Sponsoring des Schweizer Frauenhandballs.","breadcrumb":{"@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/#primaryimage","url":"https:\/\/www.markt-kom.com\/wp-content\/uploads\/2025\/04\/Spar-SHV-Zusammenarbeit-beendet.jpg","contentUrl":"https:\/\/www.markt-kom.com\/wp-content\/uploads\/2025\/04\/Spar-SHV-Zusammenarbeit-beendet.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.organisator.ch\/marketing\/2025-04-07\/spar-beendet-sponsoring-des-frauenhandballs\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.organisator.ch\/"},{"@type":"ListItem","position":2,"name":"Spar beendet Sponsoring des Frauenhandballs"}]},{"@type":"WebSite","@id":"https:\/\/www.organisator.ch\/#website","url":"https:\/\/www.organisator.ch\/","name":"Organisator","description":"Kompetent. Praxisnah. Der ORGANISATOR bereitet in 10 Ausgaben pro Jahr die wesentlichen Themen f\u00fcr F\u00fchrungskr\u00e4fte von KMU auf.","publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.organisator.ch\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/www.organisator.ch\/#organization","name":"Organisator","url":"https:\/\/www.organisator.ch\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","width":800,"height":77,"caption":"Organisator"},"image":{"@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/OrganisatorFachmagazin","https:\/\/www.linkedin.com\/showcase\/organisator-das-magazin-fr-kmu","https:\/\/www.xing.com\/news\/pages\/organisator-ch-695","https:\/\/www.youtube.com\/channel\/UCGP2Sq0iWaZwT3BdIAQFYpw"]},{"@type":"Person","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/4e51799071cd2dd1232ac003643ef5f0","name":"galledia","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/secure.gravatar.com\/avatar\/78a7f90c01fc2bfc875782a0d4922b37cde2cf184ce347b91316d23cd7f69a36?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/78a7f90c01fc2bfc875782a0d4922b37cde2cf184ce347b91316d23cd7f69a36?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/78a7f90c01fc2bfc875782a0d4922b37cde2cf184ce347b91316d23cd7f69a36?s=96&d=mm&r=g","caption":"galledia"},"sameAs":["https:\/\/x.com\/admin"],"url":"https:\/\/www.organisator.ch\/de\/author\/galledia\/"}]}},"_links":{"self":[{"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/posts\/37508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/comments?post=37508"}],"version-history":[{"count":4,"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/posts\/37508\/revisions"}],"predecessor-version":[{"id":37519,"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/posts\/37508\/revisions\/37519"}],"wp:attachment":[{"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/media?parent=37508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/categories?post=37508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.organisator.ch\/de\/wp-json\/wp\/v2\/tags?post=37508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}