Organizer issue 6/2001 - Organizer

Receive the German-language trade journal "organisator" in issue 6/2001 as a PDF download with the following table of contents:

CONTENTS

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Brand Management Stefan Vogler Michael Egloff
Targeting customers Jürg Peter Weibel
Text has the last word Stefan Meier
Success is measurable! Peter Strassmann

CORPORATE GOVERNANCE

Do I pay "fairly"? UrsTschanz Bernhard Thomet
Time bomb or blessing? Rene Marchand

MARKETING

Franchising: With future Mirco Lombard!
Optimal "Web Usability" Kai Hannwacker Michael Wörmann
Advertising as Dialog Sven Wenger

ECONOMY/LAW

Succession planning in good time Markus Neff

INFORMATION

Internet: From the socket Stephan Horvath

POLICY

"No instant democracy!" Arthur H. Honegger

FURTHER EDUCATION

Serving customers uniquely Hugo V. Gutknecht

HNANCES

Ready for the stock market? Marcel Rogenmoser
Controller. Not only for results! Hermann Jenny

LAW

Work on call Markus Neff

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