The nominees for the "CMO of the Year 2025" award have been chosen
The jury has met to select the nominees for the fourth CMO of the Year. As last year, the performance of the candidates was assessed according to the criteria "personality", "success", "innovation", "customer focus" and "sustainability (including diversity and meaningfulness)".
Each jury member nominated two candidates in advance. From these, the Institute for Marketing and Customer Insights at the University of St. Gallen made a pre-selection and also created a profile of the candidates who made it into this initial selection, which served as the basis for the jury to assess their performance. The jury members then met at Admeira's premises to select the nominees. After discussions and voting, six favorites emerged.
Announcement of the winner(s)
On August 21, 2025, the winner will be announced and celebrated during the exclusive Award Night with invited guests at the Papiersaal in Zurich. More detailed information on the nominees, the jury and the voting process can be found on the website: cmo-of-the-year.ch to find.
The Serviceplan Group Switzerland, the entire sponsorship and the jurors warmly congratulate the nominees and are very much looking forward to the evening of the award ceremony.
