Organizer issue 10/2014

People

• Daniela Merz, CEO of Dock Group AG: "There should be more modesty again".

In demand

• Where is the customer still king?

Focus

• The art of trust (F. Müller)
• Increase company value thanks to strong brand

Leadership

• The first time boss (R. Zemp)
• "Interim management is a worthwhile investment" (M. Rupp)
• Knowledge management through human resource management (J. Meier)

Marketing

• The Touchpoint Managers are coming (A. Schüller)
• Students advise companies (R. Hutter, E. Lopes, K. Schärer)

ICT

• Mobile service recording for service technicians

Finance/Legal

• EU Tightens Data Protection: Implications also for Switzerland (R. Heinzelmann)
• Commercial Real Estate: Exploiting Attractive Returns (A. Kneubühler)

International

• Risk-free exploitation of preferential agreements (T. Kofler)

Fit on the job

• Smartphone: Are you addicted, too? (R. Leicher)
• Working as a leader with and yet without stress (S. Dill)
• Brainfood: proper nutrition for "brain workers" (F. Guggisberg)
• More water = more power (O. Petersen)

HEADLINES

• Editorial
• Starter/Scene
• The thing
• Market
• Book tips
• Imprint
• The guest

DOSSIER - Risk & Safety

• How can an SME against dangers from the Internet? (O. Kamin)
• Advanced Persisted Threats - the underestimated danger (Z. Maslic)
• How could federal and companies thwart cyberattacks? (M. Merz)
• The operational Pandemic planning (H. Lehmann, U. Müller-Gauss)
• The office - an accident-free zone? (S. Pürro)
• Bullying - an SME has problems (Chr. Bisel, Chr. Katz)
• Prevention of non-occupational accidents pays off