Personalities instead of profiles: NetExecutive launches as an executive search boutique
The newly founded boutique based in Zurich supports clients throughout the DACH region in filling management positions and developing sustainable connections between people and companies.

On September 1, 100 years of HR experience - a good half of it explicitly in filling key human resources roles - came together to form NetExecutive GmbH.
NetExecutive: Trust. People. Impact
The name emphasizes "Net" because everything NetExecutive does is networked in many ways - based on sound development and with a view to long-term impact. "Executive" means not only individual top executives, but all levels that belong together structurally and conceptually in order to create something outstanding.
"Today, leadership needs agility instead of templates. We understand the dynamics in organizations and bring together the personalities that make management teams and family offices fit for the future," explains Daniela Conrad, founder, Managing Partner and trained executive coach.
Hans Hofmann, founder and partner: "Our network has grown, not been sought after. As a Swiss with a keen instinct, I also open doors throughout the German-speaking world that would otherwise remain closed."
Raphaela Höhn, founder and partner, emphasizes: "Quality also comes from within. A clear, consistent and resilient advisory process is the basis for clients and candidates being able to trust us."
"The transformation is technological in nature, but the solution lies with people. We understand both and bring people together to make an impact," says Roger Baur, founder and partner.
Four-person founding team with complementary strengths
- Daniela Conrad: combines systemic thinking with sound aptitude diagnostics and, as an executive coach, also inspires organizational development from the outside.
- Hans Hofmann: rooted in the media and communications landscape for decades; brings a resilient network throughout the DACH region.
- Roger Baur: combines technological foresight with hands-on innovative strength and analyzes early on which skills and leadership personalities are needed for a prosperous future.
- Raphaela Höhn: ensures internal quality and process reliability for clients, the team and everyone involved.
Why NetExecutive?
- Industry depth and breadth: particularly deep in the media, communications and strategic areas, while thinking across industries. Leadership is adaptive, business models change. Valuable impulses often come from outside.
- Network at eye level: conversations do not start with data, but with genuine interest. Access has grown organically and is being expanded in a targeted manner.
- Correct staffing comes from correct understanding: Listening, questioning, carefully analyzing and only then advising. This results in matches that work both professionally and culturally.
- Partnership instead of closure: commitment does not end with the signature. NetExecutive offers feedback, onboarding support and sparring for sustainable development.
Range of services
- Management positions at Partner, C or Group level
- Family Office appointments
- Board of directors and advisory board mandates
- Personalities with a lasting impact
Process and collaboration requirements
NetExecutive works along a clear basic structure and remains individual in its design. Sound recommendations yes, persuasion no. It pays to take your time at the beginning: those who know and trust each other thoroughly will make the right decisions more quickly. And in any case the better ones.
About NetExecutive
NetExecutive GmbH is an executive search boutique based in Zurich and active throughout the DACH region. The four-person team combines technological foresight, systemic depth and operational excellence, with a particular focus on the German and Swiss markets. NetExecutive fills leadership and key roles, accompanies organizations in transformation phases and promotes sustainable connections between people and companies.



