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HUMAN RESOURCES
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ABO+
MARKETING
Instagram is the clear leader in SME searches
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MARKETING
What happens when bosses ban AI? Stéphanie Kioutsoukis in the podcast
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MARKETING
What YouTube reveals as a benchmark for brand management at AI speed
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MARKETING
NZZ strengthens position at APG|SGA: stake to increase to 45 percent
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MARKETING
Confident brand management – when reduction becomes a leadership quality
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MARKETING
YouGov survey: Seven out of ten donate, almost half volunteer
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MARKETING
Trends in digital marketing
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MARKETING
AI assistants become SME search engines
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MARKETING
Disinformation on the rise in AI-enthusiastic Switzerland
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ABO+
MARKETING
Customer lifetime
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ABO+
MARKETING
Customer management and marketing automation for SMEs
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ABO+
MARKETING
«Darn, our order book for 2026 is still empty!»
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