The most innovative companies in Switzerland
ServiceValue used a two-stage web monitoring process to determine which companies in Switzerland are considered to be particularly innovative in the "Most Innovative Companies in Switzerland 2025" study.
New solutions and technologies are needed to meet the demands of an increasingly complex world. But how is the innovative strength of companies perceived by the public? ServiceValue, a Cologne-based analysis and consulting company specializing in service quality and relationship management, investigated this question in the "Most Innovative Companies in Switzerland 2025" study.
Two-stage procedure
The most innovative company was determined in two stages. In the first stage of the process, crawling, between July 16, 2023 and July 15, 2025, several 100 million public Swiss internet sources, including editorial websites and social media, were searched for companies, known as entities, in their connection to mentions of certain event types. The relevant event types were the five topic areas of innovation, investment, product innovation, research & development and technology. These subject areas were specified using defined keywords, text and sentence corpora.
In the second stage, processing, the data collected during crawling was evaluated and analyzed with the help of artificial intelligence. For each company or brand, the tonality of each event type was analyzed using text fragments to determine whether the mentions were positive, negative or neutral.
Evaluation according to points
Finally, points were awarded according to equal weighting for the individual event types and their virality. The points system refers to the tonality balance, taking into account the reach. The points are calculated on a scale from 0 to 100 points. The winner receives 100 points and thus sets the benchmark for all other companies surveyed. An award is given to those companies that have achieved an above-average number of points.
Top-rated innovation driver: A bank
What may come as a surprise is that it was not a technology company that came out on top. According to the results of the study, the overall "Most Innovative Company in Switzerland 2025" is the supra-regional bank Valiant Bank, followed by the energy supplier Primeo Energie Group, which is also supra-regional, and the Lucerne Cantonal Hospital. The twenty companies with the best individual scores are listed below.
Best in class | Industry
- Valiant Bank | Banks - supraregional
- Primeo Energy Group | Energy supplier (supra-regional)
- Lucerne Cantonal Hospital | Cantonal Hospitals
- PLANZER | Logistics company
- Zuger Kantonalbank | Cantonal Banks
- AEW Energie | Energy supplier (regional)
- ALSO | Electronics wholesaler
- On Running Shoes | Shoe & Clothing Manufacturer
- energie 360° | Gas supplier
- St.Galler Kantonalbank | Cantonal Banks
- Mibelle | Body & facial care manufacturer
- ebl (Genossenschaft Elektra Baselland) | Energy supplier (regional)
- Swiss Travel Fund (reka) | Tourism service provider
- Siegfried | Pharmaceutical company
- dsm-firmenich | Additive manufacturer
- Schneider Electric | Automation & system technology provider
- BREITLING | Watch manufacturer
- Avaloq | Industry & specialty software provider
- SAK (St. Gallisch-Appenzellische Kraftwerke) | Energy supplier (regional)
- Aldi | Food retailer
Other winners include the drugstore Müller, the laboratory equipment manufacturer Haag-Streit, the real estate investment company crowdhouse, the private bank Lombard Odier and Graubündner Kantonalbank.
Switzerland: a hotspot for innovation
Thanks to a vibrant culture of innovation, these companies regularly succeed in launching products on the market that not only meet current customer needs but also set new standards, the study concludes. Technology acts as a driving force here - it creates the conditions for constant further development and establishes the Swiss economic area as a hotspot for future-oriented solutions. "In an international comparison, Switzerland consistently scores as an exceptionally innovative country," says Dr. Claus Dethloff, Managing Director of ServiceValue GmbH, adding: "Companies that conduct research and development contribute to the country's positive image and thus not only provide important impetus for innovation, but also set the course for economic prosperity."
Source: ServiceValue
