June supports the HWZ in strategic communication

The HWZ Zurich University of Applied Sciences relies on the expertise of the June Corporate Communications agency. By means of targeted expert positioning and media work, the HWZ is to be anchored even more firmly in the public eye as a leading institution for practical business education.

Working together on the public positioning of the HWZ: Sandra Bornand, Leana Aeschbach and Laura Oderbolz from the HWZ, Melanie Kälin and Martina Meyer from June (from left to right). (Picture: zVg.)

The HWZ exclusively offers part-time degree programs in the field of business. In order to sharpen its positioning, the Zurich agency June is supporting the HWZ as a sparring partner in strategic communication. In addition to media work, media screening, monitoring of relevant topics and content planning, the university management, department heads and other experts will be positioned in the coming months.

Focus on expert:inside positioning and visibility

A particular focus is on the positioning of the new Rector Prof. Dr. Brian P. Rüeger, who has headed the HWZ since October 2024. June accompanies the targeted positioning of his vision for the university and the associated further development of the HWZ.

"June has a deep understanding of strategic corporate communications. You know how to identify relevant topics and position the university management and our other experts in a targeted manner in order to strengthen the HWZ as a leading business school in the long term," Laura Oderbolz, Head of Communications at HWZ, is convinced.

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