Organizer issue 1-2/2013

People

• Jürg Balsiger, Director of the Stanserhorn Railway: "Instead of getting cheaper and cheaper, we have to get better and better".

In demand

• "Employer branding": increasingly important for SMEs?

Focus

• Professional reorientation thanks to outplacement consulting (Interview with H. Rudolf von Rohr) When things go wrong between employees: conflict management (T. Frei) Experiences with competence and talent management in SMEs (M. Haas)

Leadership

• Training Complex Realities (M. Zemp)
• Quantum Leap to New Shores (V. Völzke, N. Filchakova)
• Software provides high enjoyment (U. Eigenmann)

Marketing

• How to make the price a minor matter (H. Burgener)

ICT

• An E-Economy Strategy Switzerland: Still Much to Do (M. Fischer)

Fit on the job

• Hospitality during the meeting break(R. Leicher)
• Prevent cardiovascular disease
• Finding an apprenticeship: four stories that give courage (B. Anderegg)

HEADLINES

• Editorial 
• Starter/Scene 
• The thing 
• Market 
• Book tips 
• Imprint 
• The guest

DOSSIER- Business Travel

• Intercultural challenges: Management at a distance (S. Burri)
• When the station becomes an office (M. Miller-Aichholz)
• How to meaningfully bridges waiting times at airports
• Company car: using instead of owning (C. Mahieu)
• Security and frugality under one roof (B. Bürer)