Receive the German-language trade journal "organisator" in the 10/1987 issue as a PDF download with the following table of contents:
CONTENTS
Economic month
The competitive situation for the Swiss export industry remains uncomfortable.
Monitor
Brief reports on current topics.
Cover Topic - Public Relations
Even small and medium-sized businesses must now engage in systematic public relations work in order to remain competitive.
Thinking training
Performance check for your grey cells.
Capital Goods Marketing
Sales promotion offers untapped marketing opportunities in the industrial sector
Management tools
Existence is and remains uncertain. However, personal self-confidence can benefit greatly from this fact.
The special organizer tip
How to protect yourself from fall mites Why you should develop a viable sales strategy What you need to know about international financial crises How to reduce business risk
EXTRA: Business Travel
Business trips are costly and should therefore be well planned and carefully monitored in terms of expenses. With this reader competition, we want to draw attention to the enjoyable aspects of business travel.
Service
For education and training.
Personal
Can managers learn from politicians
Information Management
Forms of reporting.
Books
Selected for you: Literature for practitioners
Names and novelties
Who does what where: new products and services for your company.
Press review
Companies and markets
LEM Holding: mobile through real estate
Geneva Cantonal Bank: a branch specifically for women
Tecan: High-tech with a global reputation
Ace: Play for own account
Kübel + Klöti: Salmon export all over the world
Smoked products: from stump to velo
The knife as a status symbol
Elysee Hotel: well-being guaranteed
Management
What frustrates managers
Decision support through information services
More profit with profit centers
Profit sharing has a motivating effect
Recruitment has a future
Suggestion system and quality circle in combination