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Organizer issue 6/2001

Receive the German-language trade journal "organisator" in issue 6/2001 as a PDF download with the following table of contents:

CONTENTS

 

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  • Brand Management Stefan Vogler Michael Egloff
  • Targeting customers Jürg Peter Weibel
  • Text has the last word Stefan Meier
  • Success is measurable! Peter Strassmann
 

CORPORATE GOVERNANCE

  • Do I pay "fairly"? UrsTschanz Bernhard Thomet
  • Time bomb or blessing? Rene Marchand
 

MARKETING

  • Franchising: With future Mirco Lombard!
  • Optimal "Web Usability" Kai Hannwacker Michael Wörmann
  • Advertising as Dialog Sven Wenger
 

ECONOMY/LAW

  • Succession planning in good time Markus Neff
 

INFORMATION

  • Internet: From the socket Stephan Horvath
 

POLICY

"No instant democracy!" Arthur H. Honegger  

FURTHER EDUCATION

Serving customers uniquely Hugo V. Gutknecht  

HNANCES

  • Ready for the stock market? Marcel Rogenmoser
  • Controller. Not only for results! Hermann Jenny
 

LAW

Work on call Markus Neff  

HEADLINES

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Category: Single issues

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