{"id":18582,"date":"2023-01-24T11:33:00","date_gmt":"2023-01-24T10:33:00","guid":{"rendered":"https:\/\/www.werbewoche.ch\/?p=192616"},"modified":"2024-11-19T07:37:35","modified_gmt":"2024-11-19T06:37:35","slug":"radio-32-neuer-look-zum-32-geburtstag","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/en\/marketing\/2023-01-24\/radio-32-neuer-look-zum-32-geburtstag\/","title":{"rendered":"Radio 32: new look for its 32nd birthday"},"content":{"rendered":"<p><img class=\"aligncenter wp-image-192618 size-full\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2023\/01\/Radio-32-Logo_neu.jpg\" alt=\"Radio 32\" width=\"1200\" height=\"674\" \/>On February 24, 1991, Radio 32, based in Solothurn, went on the air for the first time and is now celebrating its 32nd anniversary. What began with eight employees in economic area 32 has developed, according to its own information, into the most listened to private radio station between Biel, Bern and Aarau.<\/p>\r\n<h3><strong>A new look for the anniversary year <\/strong><\/h3>\r\n<p>For its birthday, the radio station treats itself to a new look. The new logo incorporates familiar basic elements of the previous brand identity: Certain elements of the 32-year-old brand identity, such as the circle with the number 32 and the bar with the radio lettering, have been retained in a modernized form. The new primary color green is intended to represent the rural broadcasting area as well as the down-to-earthness, reliability and joie de vivre of the listeners. The fact that nothing changes on the soundtrack and that the Radio 32 crew remains true to its listeners in terms of content is to be underlined by the campaign claim \"The same in green\" with a wink. Media designer and art director Oliver Fennel is responsible for the concept.<img class=\"aligncenter size-full wp-image-192617\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2023\/01\/Radio-32-Kampagne-3.jpg\" alt=\"\" width=\"1200\" height=\"675\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Am 24. Februar 1991 ging Radio 32 mit Sitz in Solothurn zum ersten Mal auf Sendung und feiert nun das 32-Jahr-Jubil\u00e4um. Was mit acht Mitarbeitenden im Wirtschaftsgebiet 32 begann, entwickelte sich eigenen Angaben zufolge zum meistgeh\u00f6rten Privatradio zwischen Biel, Bern und Aarau. Im neuen Kleid ins Jubil\u00e4umsjahr Zum Geburtstag g\u00f6nnt sich das Radio einen neuen [\u2026]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Radio 32","_yoast_wpseo_metadesc":"Radio 32 feiert 32 Jahre mit neuem Logo und modernisiertem Look. Neue Prim\u00e4rfarbe Gr\u00fcn f\u00fcr Bodenst\u00e4ndigkeit und Lebensfreude.","articlekey":"","footnotes":""},"categories":[29],"tags":[3594,3595],"class_list":["post-18582","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-ch-media","tag-radio-32"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Radio 32: neuer Look zum 32. 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