{"id":19433,"date":"2023-03-27T13:57:28","date_gmt":"2023-03-27T11:57:28","guid":{"rendered":"https:\/\/www.werbewoche.ch\/?p=195191"},"modified":"2024-11-18T07:15:00","modified_gmt":"2024-11-18T06:15:00","slug":"blueheart-schafft-neues-erscheinungsbild-fuer-suter-inox","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/en\/marketing\/2023-03-27\/blueheart-schafft-neues-erscheinungsbild-fuer-suter-inox\/","title":{"rendered":"Blueheart creates new image for Suter Inox"},"content":{"rendered":"<p><img class=\"aligncenter wp-image-195194 size-full\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2023\/03\/suter-rebranding-beitragsbild.jpg\" alt=\"Suter\" width=\"1200\" height=\"799\" \/><\/p>\r\n<p>The Suter family business looks back on a 75-year history and has evolved in recent years from a specialist for sinks and stainless steel custom-made products to a holistic kitchen outfitter with a comprehensive range of products.<\/p>\r\n<p>In order to live up to the motto \"Ready for change - ready for the future\", the Executive Board, together with the Board of Directors, decided to tackle a rebranding.<\/p>\r\n<p>In the rebranding process, \"evolution instead of revolution\" was the motto. The new, fresh image and the positioning \"The plus for the kitchen\" are intended to underline Suter's claim to be an innovative family business with its finger on the pulse, to offer real added value through high-quality products and services, and to continue to develop. In addition to the prize book, Blueheart also designed various online and offline communication media.<\/p>\r\n<p><img class=\"aligncenter size-full wp-image-195195\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2023\/03\/suter-rebranding-projektbild-cover.jpg\" alt=\"\" width=\"1200\" height=\"800\" \/> <img class=\"aligncenter size-full wp-image-195193\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2023\/03\/suter-rebranding-projektbild-magazin-2.jpg\" alt=\"\" width=\"1200\" height=\"800\" \/> <img class=\"aligncenter size-full wp-image-195192\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2023\/03\/suter-rebranding-projektbild-magazin-1.jpg\" alt=\"\" width=\"1200\" height=\"800\" \/><\/p>\r\n<hr \/>\r\n<p><strong>Responsible at Suter:<\/strong> Marco Suter (CEO); Christine Roth (Head of Marketing); Damaris Wellmann (Communications). <strong>Responsible at Blueheart:<\/strong> Gregor Meyer (CEO); Hanno Lietz (CD Text\/Concept); Olivier Kilchherr (CD Art); Fr\u00e9d\u00e9ric Renzen (Workshops \/ Strategy); Kristjana Lleshaj (Consulting).<\/p>","protected":false},"excerpt":{"rendered":"<p>Das Familienunternehmen Suter blickt auf eine 75-j\u00e4hrige Geschichte zur\u00fcck und hat sich in den letzten Jahren vom Spezialisten f\u00fcr Sp\u00fclen und Edelstahl-Massanfertigungen zum ganzheitlichen K\u00fcchenausstatter mit einem umfassenden Angebot weiterentwickelt. Um dem Motto \u00abBereit f\u00fcr Ver\u00e4nderungen \u2013 bereit f\u00fcr die Zukunft\u00bb gerecht zu werden, hat die Gesch\u00e4ftsleitung gemeinsam mit dem Verwaltungsrat beschlossen, ein Rebranding anzupacken. [\u2026]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Suter","_yoast_wpseo_metadesc":"Suter: 75 Jahre Innovation. Neues Erscheinungsbild und Positionierung als f\u00fchrender K\u00fcchenausstatter.","articlekey":"","footnotes":""},"categories":[29],"tags":[3697],"class_list":["post-19433","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-blueheart"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blueheart schafft neues Erscheinungsbild f\u00fcr Suter Inox - Organisator<\/title>\n<meta name=\"description\" content=\"Suter: 75 Jahre Innovation. 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