{"id":5319,"date":"2019-05-29T13:32:31","date_gmt":"2019-05-29T11:32:31","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=5319"},"modified":"2019-05-29T13:32:31","modified_gmt":"2019-05-29T11:32:31","slug":"erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/en\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/","title":{"rendered":"Success Impulse: Are you sleeping through the future in sales?"},"content":{"rendered":"
\"\"
To ensure that you don't miss out on the future of sales, new, even unconventional, sales thinking is needed. (Image: Fotolia.com)<\/figcaption><\/figure>\n

It's no longer a secret. And yet most salespeople and entire sales teams try to ignore this simple fact: Sales will be different tomorrow than it was yesterday, and especially in B2B (business-to-business).<\/p>\n

The reasons have been mentioned a thousand times: Buyers are much better informed, take less time, have much more choice (\"global sourcing\"), etc. And yet very many sellers find it extremely difficult to adapt.<\/p>\n

Customer visits are carried out as in the past, with the hope of persuading the potential customer to buy by presenting the products. It is still expected that the prospective customer will contact me, because after all he has a \"need\". It's assumed that the prospect will read my emails and listen to my voicemails.<\/p>\n

Here comes the brutal truth: Forget it! If you win a customer using these outdated methods, you've won the lottery. Congratulations! Only you won't be able to increase sales with them anymore.<\/p>\n

So what to do? Here are three things you absolutely must address to stay ahead in the new sales world:<\/p>\n

    \n
  1. Knowledge. Train your team and yourself in the new ways to sell. There are several new strategies and methods that most salespeople have only heard about in passing. In addition, marketing and sales are increasingly intertwined. Are your processes prepared for this? Oh yes, and a salesperson without a coherent LinkedIn profile leaves potentials by the wayside.<\/li>\n
  2. Mindset. For most salespeople, you need to work massively on the mindset. The willingness to learn and the activity level often have to be increased significantly. I know salespeople who think and act like they did 20 years ago.<\/li>\n
  3. Courage. Today, as a salesperson and as a sales team, you have to stand out from the crowd much more clearly than before. Where a few years ago the product was sufficient as a sales argument, now you also have to be perceived as something special already in the sales process, and always with added value for the potential customers. A small example: How many of your salespeople regularly write for business magazines or post helpful content on social media?<\/li>\n<\/ol>\n

    My call: Tackle these issues today. Chances are high that your competitors are doing just that today and in the future.<\/p>\n

    To the author:
    \n<\/i>Volkmar V\u00f6lzke is a success maximizer. Book author. Consultant. Coach. Speaker. www.volkmarvoelzke.ch<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

    Es ist l\u00e4ngst kein Geheimnis mehr. Und doch versuchen die meisten Verk\u00e4ufer und ganze Sales-Teams diese einfache Tatsache zu ignorieren: Verkauf geht morgen anders als gestern, und zwar besonders im B2B (Business-to-Business). Die Gr\u00fcnde sind tausendfach genannt: Die K\u00e4ufer sind viel besser informiert, nehmen sich weniger Zeit, haben viel mehr Auswahl (\u201cglobal sourcing\u201d) etc. Und […]<\/p>\n","protected":false},"author":4,"featured_media":5321,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Verkauf","_yoast_wpseo_metadesc":"Kommen Sie im Verkauf zu immer weniger erfolgreichen Abschl\u00fcssen? Das k\u00f6nnte daran liegen, dass Sie mit veralteten Methoden arbeiten.","articlekey":"","footnotes":""},"categories":[29],"tags":[115,177,335,339,505],"class_list":["post-5319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-checklisten","tag-erfolgs-impuls","tag-management-und-unternehmensfuehrung","tag-marketing","tag-verkauf"],"acf":[],"yoast_head":"\nErfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf? - Organisator<\/title>\n<meta name=\"description\" content=\"Kommen Sie im Verkauf zu immer weniger erfolgreichen Abschl\u00fcssen? Das k\u00f6nnte daran liegen, dass Sie mit veralteten Methoden arbeiten.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/en\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Erfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf?\" \/>\n<meta property=\"og:description\" content=\"Kommen Sie im Verkauf zu immer weniger erfolgreichen Abschl\u00fcssen? Das k\u00f6nnte daran liegen, dass Sie mit veralteten Methoden arbeiten.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.organisator.ch\/en\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/\" \/>\n<meta property=\"og:site_name\" content=\"Organisator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrganisatorFachmagazin\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-29T11:32:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"452\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"thomas.berner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"#Erfolgs-Impuls: Verschlafen Sie die Zukunft im #Verkauf?\" \/>\n<meta name=\"twitter:description\" content=\"Kommen Sie im #Verkauf zu immer weniger erfolgreichen Abschl\u00fcssen? Das k\u00f6nnte daran liegen, dass Sie mit veralteten Methoden arbeiten.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/\"},\"author\":{\"name\":\"thomas.berner\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\"},\"headline\":\"Erfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf?\",\"datePublished\":\"2019-05-29T11:32:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/\"},\"wordCount\":421,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg\",\"keywords\":[\"Checklisten\",\"Erfolgs-Impuls\",\"Management und Unternehmensf\u00fchrung\",\"Marketing\",\"Verkauf\"],\"articleSection\":[\"MARKETING\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/\",\"name\":\"Erfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf? - Organisator\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg\",\"datePublished\":\"2019-05-29T11:32:31+00:00\",\"description\":\"Kommen Sie im Verkauf zu immer weniger erfolgreichen Abschl\u00fcssen? Das k\u00f6nnte daran liegen, dass Sie mit veralteten Methoden arbeiten.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg\",\"width\":680,\"height\":452,\"caption\":\"Damit Sie die Zukunft im Verkauf nicht verschlafen muss neues, auch unkonventionelles Sales-Denken her. (Bild: Fotolia.com)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2019-05-29\\\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.organisator.ch\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Erfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"name\":\"Organisator\",\"description\":\"Kompetent. Praxisnah. Der ORGANISATOR bereitet in 10 Ausgaben pro Jahr die wesentlichen Themen f\u00fcr F\u00fchrungskr\u00e4fte von KMU auf.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.organisator.ch\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\",\"name\":\"Organisator\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"width\":800,\"height\":77,\"caption\":\"Organisator\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/OrganisatorFachmagazin\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/organisator-das-magazin-fr-kmu\",\"https:\\\/\\\/www.xing.com\\\/news\\\/pages\\\/organisator-ch-695\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCGP2Sq0iWaZwT3BdIAQFYpw\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\",\"name\":\"thomas.berner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"caption\":\"thomas.berner\"},\"url\":\"https:\\\/\\\/www.organisator.ch\\\/en\\\/author\\\/thomas-berner\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Success Impulse: Are you sleeping through the future in sales? - Organizer","description":"Are you closing fewer and fewer deals in sales? This could be because you are working with outdated methods.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.organisator.ch\/en\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/","og_locale":"en_US","og_type":"article","og_title":"Erfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf?","og_description":"Kommen Sie im Verkauf zu immer weniger erfolgreichen Abschl\u00fcssen? Das k\u00f6nnte daran liegen, dass Sie mit veralteten Methoden arbeiten.","og_url":"https:\/\/www.organisator.ch\/en\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/","og_site_name":"Organisator","article_publisher":"https:\/\/www.facebook.com\/OrganisatorFachmagazin","article_published_time":"2019-05-29T11:32:31+00:00","og_image":[{"width":680,"height":452,"url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg","type":"image\/jpeg"}],"author":"thomas.berner","twitter_card":"summary_large_image","twitter_title":"#Erfolgs-Impuls: Verschlafen Sie die Zukunft im #Verkauf?","twitter_description":"Kommen Sie im #Verkauf zu immer weniger erfolgreichen Abschl\u00fcssen? Das k\u00f6nnte daran liegen, dass Sie mit veralteten Methoden arbeiten.","twitter_image":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/#article","isPartOf":{"@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/"},"author":{"name":"thomas.berner","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e"},"headline":"Erfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf?","datePublished":"2019-05-29T11:32:31+00:00","mainEntityOfPage":{"@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/"},"wordCount":421,"commentCount":0,"publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"image":{"@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg","keywords":["Checklisten","Erfolgs-Impuls","Management und Unternehmensf\u00fchrung","Marketing","Verkauf"],"articleSection":["MARKETING"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/","url":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/","name":"Success Impulse: Are you sleeping through the future in sales? - Organizer","isPartOf":{"@id":"https:\/\/www.organisator.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/#primaryimage"},"image":{"@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg","datePublished":"2019-05-29T11:32:31+00:00","description":"Are you closing fewer and fewer deals in sales? This could be because you are working with outdated methods.","breadcrumb":{"@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/#primaryimage","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/05\/Erfolgs-Impuls-Verschlafen-Sie-die-Zukunft-im-Verkauf_Organisator.jpg","width":680,"height":452,"caption":"Damit Sie die Zukunft im Verkauf nicht verschlafen muss neues, auch unkonventionelles Sales-Denken her. (Bild: Fotolia.com)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.organisator.ch\/marketing\/2019-05-29\/erfolgs-impuls-verschlafen-sie-die-zukunft-im-verkauf\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.organisator.ch\/"},{"@type":"ListItem","position":2,"name":"Erfolgs-Impuls: Verschlafen Sie die Zukunft im Verkauf?"}]},{"@type":"WebSite","@id":"https:\/\/www.organisator.ch\/#website","url":"https:\/\/www.organisator.ch\/","name":"Organizer","description":"Competent. Practical. In 10 issues per year, ORGANISATOR presents the essential topics for managers of SMEs.","publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.organisator.ch\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.organisator.ch\/#organization","name":"Organizer","url":"https:\/\/www.organisator.ch\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","width":800,"height":77,"caption":"Organisator"},"image":{"@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/OrganisatorFachmagazin","https:\/\/www.linkedin.com\/showcase\/organisator-das-magazin-fr-kmu","https:\/\/www.xing.com\/news\/pages\/organisator-ch-695","https:\/\/www.youtube.com\/channel\/UCGP2Sq0iWaZwT3BdIAQFYpw"]},{"@type":"Person","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e","name":"thomas.berner","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","caption":"thomas.berner"},"url":"https:\/\/www.organisator.ch\/en\/author\/thomas-berner\/"}]}},"_links":{"self":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts\/5319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/comments?post=5319"}],"version-history":[{"count":0,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts\/5319\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/media\/5321"}],"wp:attachment":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/media?parent=5319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/categories?post=5319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/tags?post=5319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}