{"id":7360,"date":"2020-11-24T15:32:26","date_gmt":"2020-11-24T14:32:26","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=7360"},"modified":"2020-11-24T15:32:26","modified_gmt":"2020-11-24T14:32:26","slug":"reputation-experience-management-glueckliche-kunden-in-7-schritten","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/en\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/","title":{"rendered":"Reputation Experience Management: Happy customers in 7 steps"},"content":{"rendered":"
\"\"
Strong brands generate passion: thanks to reputation experience management, happy customers attract new ones. (Image: Ian Schneider \/ Unsplash.com)<\/figcaption><\/figure>\n

Reputation Experience Management (RXM) - a combination of customer experience and online reputation management - aims to unite these two areas, focus on and satisfy customers, and thus look better as a company. The key is to collect feedback from various sources, evaluate it and turn it into actionable insights. As a result, you can improve your own performance, thereby optimizing the customer experience and consequently enhancing the brand's reputation. The following checklist will help you to anchor a professional RXM in your company step by step and sustainably.<\/p>\n

1. bring the departments and people concerned to the table<\/h2>\n

Reputation Experience Management requires the joint commitment not only of the marketing and CX departments, but of almost all areas of the company - from operational customer service to the compliance team and management. Convince all affected departments of the benefits and clarify in advance who will decide on the introduction of RXM and who will be responsible for the program in the company.<\/p>\n

2. check the status quo of your online reputation<\/strong><\/h2>\n

First, assess how your current online presence is doing. You may already be working on your digital image in some areas. If so, evaluate the effectiveness of the tools you're using and check to see if there are any gaps anywhere. Make sure the Google My Business pages for all your locations are under your management, you are listed in all relevant industry portals and your social media presences are up to date<\/p>\n

3. define the goals for your reputation experience management program<\/strong><\/h2>\n

Depending on how you are already positioned, it is important to formulate corresponding goals, where your reputation experience management should start. Consider which goals you want to achieve in the short term and which you need to address in the long term, such as a higher star average on Google, an improved image in comparison with the industry or more sales.<\/p>\n

4. develop a scoping document<\/strong><\/h2>\n

Record all goals and responsibilities in a concept and supplement this with a roadmap for the introduction. Define concrete milestones with corresponding deadlines. This way, management and the affected departments know exactly what is to be realized in which phase of the introduction.<\/p>\n

5. choose the appropriate software support<\/strong><\/h2>\n

Use the scoping document to determine which platform best meets your business needs. When selecting software, make sure that all RXM components integrate seamlessly and provide reliable, automated online monitoring for multiple sites and websites (if you have them). At the same time, it's important that the solution works with intuitive, easy-to-understand and clear dashboards, and offers powerful analytics and reporting tools.<\/p>\n

6. set up your tools appropriately<\/strong><\/h2>\n

Consider carefully whether you need a holistic software solution or just individual tools. Keep in mind which functions are important for your goals. It's helpful if the tool can be implemented in a modular fashion, adapted and expanded as needed - because even though you may not need all the features now, your needs may grow in the future. Thinking ahead today can save you more costs tomorrow.<\/p>\n

7. start your reputation experience management<\/strong><\/h2>\n

If all signs are pointing to \"Go!\", start your reputation and customer experience management by getting found online - for example, in business directories, on social media and, of course, on Google. Generate customer reviews and respond to them professionally. Evaluate feedback and draw conclusions about your company and your digital presence. Then regularly check whether your processes are working and the measures are having the desired effect. Here, the reporting options within an RXM platform are suitable for achieving a quick gain in knowledge.<\/p>\n

Reputation Experience Management helps you do more for your brand<\/strong><\/h2>\n

Reputation Experience Management ensures the positive and consistent expression of strong brands. The combination of online reputation and customer experience management guarantees future viability. As a result, companies not only have a strong competitive advantage over competitors who do not engage in RXM, but also benefit from greater trust in their brand and thus from new and stronger customer relationships. Reputation.com's \"Reputation Experience Management\" guide provides further information - including numerous examples and 5 must-haves for effective RXM. Download now for free: https:\/\/bit.ly\/33btdzn<\/a>!<\/u><\/p>\n

Author:
\n<\/strong><\/em>Marina Hedvizak is Marketing Manager DACH at Reputation.com<\/a>. She has relevant marketing experience both on the agency side and in companies from various industries, including the automotive and energy sectors. As a marketing all-rounder, she is familiar with PR and event management as well as online and classic marketing.<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Reputation Experience Management (RXM) \u2013 eine Kombination aus Customer-Experience- und Online-Reputation-Management \u2013 hat das Ziel, diese beiden Bereiche zu vereinen, die Kunden in den Mittelpunkt und zufrieden zu stellen und somit besser als Unternehmen dazustehen. Zentral dabei ist es, Feedback aus verschiedenen Quellen zu sammeln, auszuwerten und in umsetzbare Erkenntnisse zu verwandeln. Daraufhin lassen sich […]<\/p>\n","protected":false},"author":4,"featured_media":7361,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Reputation Experience Management","_yoast_wpseo_metadesc":"Um die Online-Reputation und die Customer Experience zu verbessern, brauchen Unternehmen einen Ansatz, der beides vereint: Reputation Experience Management.","articlekey":"","footnotes":""},"categories":[29],"tags":[115,163,339,368,414],"class_list":["post-7360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-checklisten","tag-e-commerce","tag-marketing","tag-online-marketing","tag-reputation"],"acf":[],"yoast_head":"\nReputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten - Organisator<\/title>\n<meta name=\"description\" content=\"Um die Online-Reputation und die Customer Experience zu verbessern, brauchen Unternehmen einen Ansatz, der beides vereint: Reputation Experience Management.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/en\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten\" \/>\n<meta property=\"og:description\" content=\"Um die Online-Reputation und die Customer Experience zu verbessern, brauchen Unternehmen einen Ansatz, der beides vereint: Reputation Experience Management.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.organisator.ch\/en\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/\" \/>\n<meta property=\"og:site_name\" content=\"Organisator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrganisatorFachmagazin\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-24T14:32:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"413\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"thomas.berner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Reputation Experience Management #RXM: Gl\u00fcckliche Kunden in 7 Schritten\" \/>\n<meta name=\"twitter:description\" content=\"Um die #Online-Reputation und die #CustomerExperience zu verbessern, brauchen Unternehmen einen Ansatz, der beides vereint: Reputation Experience Management #RXM.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/\"},\"author\":{\"name\":\"thomas.berner\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\"},\"headline\":\"Reputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten\",\"datePublished\":\"2020-11-24T14:32:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/\"},\"wordCount\":780,\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg\",\"keywords\":[\"Checklisten\",\"E-Commerce\",\"Marketing\",\"Online-Marketing\",\"Reputation\"],\"articleSection\":[\"MARKETING\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/\",\"name\":\"Reputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten - Organisator\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg\",\"datePublished\":\"2020-11-24T14:32:26+00:00\",\"description\":\"Um die Online-Reputation und die Customer Experience zu verbessern, brauchen Unternehmen einen Ansatz, der beides vereint: Reputation Experience Management.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg\",\"width\":680,\"height\":413,\"caption\":\"Dank Reputation Experience Management ziehen gl\u00fcckliche Kunden neue an. (Bild: Ian Schneider \\\/ Unsplash.com)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2020-11-24\\\/reputation-experience-management-glueckliche-kunden-in-7-schritten\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.organisator.ch\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Reputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"name\":\"Organisator\",\"description\":\"Kompetent. Praxisnah. Der ORGANISATOR bereitet in 10 Ausgaben pro Jahr die wesentlichen Themen f\u00fcr F\u00fchrungskr\u00e4fte von KMU auf.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.organisator.ch\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\",\"name\":\"Organisator\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"width\":800,\"height\":77,\"caption\":\"Organisator\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/OrganisatorFachmagazin\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/organisator-das-magazin-fr-kmu\",\"https:\\\/\\\/www.xing.com\\\/news\\\/pages\\\/organisator-ch-695\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCGP2Sq0iWaZwT3BdIAQFYpw\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\",\"name\":\"thomas.berner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"caption\":\"thomas.berner\"},\"url\":\"https:\\\/\\\/www.organisator.ch\\\/en\\\/author\\\/thomas-berner\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Reputation Experience Management: Happy customers in 7 steps - Organizer","description":"To improve online reputation and customer experience, companies need an approach that combines both: reputation experience management.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.organisator.ch\/en\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/","og_locale":"en_US","og_type":"article","og_title":"Reputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten","og_description":"Um die Online-Reputation und die Customer Experience zu verbessern, brauchen Unternehmen einen Ansatz, der beides vereint: Reputation Experience Management.","og_url":"https:\/\/www.organisator.ch\/en\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/","og_site_name":"Organisator","article_publisher":"https:\/\/www.facebook.com\/OrganisatorFachmagazin","article_published_time":"2020-11-24T14:32:26+00:00","og_image":[{"width":680,"height":413,"url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg","type":"image\/jpeg"}],"author":"thomas.berner","twitter_card":"summary_large_image","twitter_title":"Reputation Experience Management #RXM: Gl\u00fcckliche Kunden in 7 Schritten","twitter_description":"Um die #Online-Reputation und die #CustomerExperience zu verbessern, brauchen Unternehmen einen Ansatz, der beides vereint: Reputation Experience Management #RXM.","twitter_image":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/#article","isPartOf":{"@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/"},"author":{"name":"thomas.berner","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e"},"headline":"Reputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten","datePublished":"2020-11-24T14:32:26+00:00","mainEntityOfPage":{"@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/"},"wordCount":780,"publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"image":{"@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg","keywords":["Checklisten","E-Commerce","Marketing","Online-Marketing","Reputation"],"articleSection":["MARKETING"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/","url":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/","name":"Reputation Experience Management: Happy customers in 7 steps - Organizer","isPartOf":{"@id":"https:\/\/www.organisator.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/#primaryimage"},"image":{"@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg","datePublished":"2020-11-24T14:32:26+00:00","description":"To improve online reputation and customer experience, companies need an approach that combines both: reputation experience management.","breadcrumb":{"@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/#primaryimage","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/11\/Reputation-Experience-Management-Exzellente-Reputation-und-glueckliche-Kunden-in-7-Schritten_Organisator.jpg","width":680,"height":413,"caption":"Dank Reputation Experience Management ziehen gl\u00fcckliche Kunden neue an. (Bild: Ian Schneider \/ Unsplash.com)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.organisator.ch\/marketing\/2020-11-24\/reputation-experience-management-glueckliche-kunden-in-7-schritten\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.organisator.ch\/"},{"@type":"ListItem","position":2,"name":"Reputation Experience Management: Gl\u00fcckliche Kunden in 7 Schritten"}]},{"@type":"WebSite","@id":"https:\/\/www.organisator.ch\/#website","url":"https:\/\/www.organisator.ch\/","name":"Organizer","description":"Competent. Practical. In 10 issues per year, ORGANISATOR presents the essential topics for managers of SMEs.","publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.organisator.ch\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.organisator.ch\/#organization","name":"Organizer","url":"https:\/\/www.organisator.ch\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","width":800,"height":77,"caption":"Organisator"},"image":{"@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/OrganisatorFachmagazin","https:\/\/www.linkedin.com\/showcase\/organisator-das-magazin-fr-kmu","https:\/\/www.xing.com\/news\/pages\/organisator-ch-695","https:\/\/www.youtube.com\/channel\/UCGP2Sq0iWaZwT3BdIAQFYpw"]},{"@type":"Person","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e","name":"thomas.berner","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","caption":"thomas.berner"},"url":"https:\/\/www.organisator.ch\/en\/author\/thomas-berner\/"}]}},"_links":{"self":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts\/7360","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/comments?post=7360"}],"version-history":[{"count":0,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts\/7360\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/media\/7361"}],"wp:attachment":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/media?parent=7360"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/categories?post=7360"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/tags?post=7360"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}