{"id":8193,"date":"2021-06-25T15:50:03","date_gmt":"2021-06-25T13:50:03","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=8193"},"modified":"2021-06-25T15:50:03","modified_gmt":"2021-06-25T13:50:03","slug":"senior-entrepreneurs-auf-dem-vormarsch","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/en\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/","title":{"rendered":"Senior entrepreneurs on the rise"},"content":{"rendered":"<figure id=\"attachment_8194\" aria-describedby=\"caption-attachment-8194\" style=\"width: 680px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-8194\" src=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\" alt=\"\" width=\"680\" height=\"358\" srcset=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg 680w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator-16x8.jpg 16w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator-332x175.jpg 332w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator-665x350.jpg 665w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator-300x158.jpg 300w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><\/a><figcaption id=\"caption-attachment-8194\" class=\"wp-caption-text\">Working individually and primarily in an advisory capacity: Senior entrepreneurs or company founders over 50. (Image: Unsplash.com)<\/figcaption><\/figure>\n<p>Becoming self-employed is popular in Switzerland - but by no means only among young people. The number of start-ups is also increasing in the 50+ age group. The University of Applied Sciences Northwestern Switzerland FHNW now wanted to know who these new senior entrepreneurs are and conducted a survey of companies founded between 2014 and 2019. A key finding of the survey: over the past 20 years, the proportion of founders who were already 50 years old or older when they started their own business has increased steadily. Today, one in four founders is already 50 or older when they become self-employed - twenty years ago, it was only one in six.<\/p>\n<div class=\"content__element\">\n<h2>Senior entrepreneurs: experience as an advantage<\/h2>\n<p>Are there differences between \"real\" young women entrepreneurs and so-called senior entrepreneurs? And if so, what are they? The written survey of a good 300 start-up people did indeed reveal some clear differences between the younger and older self-employed. On the one hand, the older age is reflected in the previous experience and the existing network. Senior entrepreneurs have significantly more professional, managerial and industry experience. In addition, significantly more senior than junior entrepreneurs had previously been self-employed. Overall, the founders 50+ rate their knowledge in almost all areas as higher than their younger colleagues. On the other hand, younger founders are somewhat ahead of senior entrepreneurs in the areas of marketing and customer acquisition, especially in the keywords sales and social media. Here, the older founders rate themselves as less fit.<\/p>\n<\/div>\n<h2>Many consulting companies<\/h2>\n<p>The greater experience of senior entrepreneurs is also reflected in the fact that they are much less likely to call on support in their environment, such as acquaintances, relatives or reference persons from school and university. On the contrary, many senior entrepreneurs immediately turn their many years of experience and relationships into a business model. The proportion of consulting companies founded by people 50+ is correspondingly high, namely around one third. They usually do this alone, without employees. The companies of the 50+ group are somewhat smaller from the start and grow less strongly in terms of employees than their younger colleagues. Thus, 50% are still one-person companies without employees after 3.5 years, compared to 40% among the younger founders.<\/p>\n<h2>Economically welcome trend<\/h2>\n<p>An important motive for the 50+ generation to take the step into self-employment is unemployment that has occurred or is imminent. According to the FHNW study, it is not surprising that only 25 % of senior entrepreneurs believe that they will be able to find a job again, compared to 64% of the younger age group.<\/p>\n<div class=\"content__element\">\n<p>According to the study authors, the trend toward late self-employment is positive for the national economy. This is because it makes sense that the knowledge, skills and experience of well-educated people with a track record (many years of industry, professional and management experience) would benefit not just one company, but various companies. According to one of the study's recommendations for action, society and universities should respond to this trend accordingly and increasingly offer support services for this group.<\/p>\n<p><em>Source: <a href=\"http:\/\/www.fhnw.ch\">University of Applied Sciences Northwestern Switzerland<\/a><\/em><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Der Gang in die Selbst\u00e4ndigkeit ist in der Schweiz beliebt &#8211; aber l\u00e4ngst nicht nur bei jungen Leuten. Auch in der Altersgruppe 50+ nimmt die Zahl von Neugr\u00fcndungen zu. Die Fachhochschule Nordwestschweiz FHNW wollte nun wissen, wer diese neuen Senior Entrepreneurs sind und f\u00fchrte eine Umfrage unter Unternehmen durch, die zwischen 2014 und 2019 gegr\u00fcndet [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":8194,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Senior Entrepreneurs","_yoast_wpseo_metadesc":"Wer heute ein Jungunternehmen gr\u00fcndet, ist selbst nicht immer jung: Eine Studie der FHNW zeigt n\u00e4mlich, dass der Anteil an Senior Entrepreneurs steigt.","articlekey":"","footnotes":""},"categories":[28],"tags":[205,335,459],"class_list":["post-8193","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","tag-firmengruendungen","tag-management-und-unternehmensfuehrung","tag-studie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Senior Entrepreneurs auf dem Vormarsch - Organisator<\/title>\n<meta name=\"description\" content=\"Wer heute ein Jungunternehmen gr\u00fcndet, ist selbst nicht immer jung: Eine Studie der FHNW zeigt n\u00e4mlich, dass der Anteil an Senior Entrepreneurs steigt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/en\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Senior Entrepreneurs auf dem Vormarsch\" \/>\n<meta property=\"og:description\" content=\"Wer heute ein Jungunternehmen gr\u00fcndet, ist selbst nicht immer jung: Eine Studie der FHNW zeigt n\u00e4mlich, dass der Anteil an Senior Entrepreneurs steigt.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.organisator.ch\/en\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/\" \/>\n<meta property=\"og:site_name\" content=\"Organisator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrganisatorFachmagazin\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-25T13:50:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"358\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"thomas.berner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"#SeniorEntrepreneurs auf dem Vormarsch\" \/>\n<meta name=\"twitter:description\" content=\"Wer heute ein #Jungunternehmen gr\u00fcndet, ist selbst nicht immer jung: Eine Studie der #FHNW zeigt n\u00e4mlich, dass der Anteil an #SeniorEntrepreneurs steigt.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/\"},\"author\":{\"name\":\"thomas.berner\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\"},\"headline\":\"Senior Entrepreneurs auf dem Vormarsch\",\"datePublished\":\"2021-06-25T13:50:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/\"},\"wordCount\":556,\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\",\"keywords\":[\"Firmengr\u00fcndungen\",\"Management und Unternehmensf\u00fchrung\",\"Studie\"],\"articleSection\":[\"MANAGEMENT\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/\",\"name\":\"Senior Entrepreneurs auf dem Vormarsch - Organisator\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\",\"datePublished\":\"2021-06-25T13:50:03+00:00\",\"description\":\"Wer heute ein Jungunternehmen gr\u00fcndet, ist selbst nicht immer jung: Eine Studie der FHNW zeigt n\u00e4mlich, dass der Anteil an Senior Entrepreneurs steigt.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg\",\"width\":680,\"height\":358,\"caption\":\"Einzeln und vor allem beratend t\u00e4tig: Senior Entrepreneurs bzw. Firmengr\u00fcnder \u00fcber 50. (Bild: Unsplash.com)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2021-06-25\\\/senior-entrepreneurs-auf-dem-vormarsch\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.organisator.ch\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Senior Entrepreneurs auf dem Vormarsch\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"name\":\"Organisator\",\"description\":\"Kompetent. Praxisnah. Der ORGANISATOR bereitet in 10 Ausgaben pro Jahr die wesentlichen Themen f\u00fcr F\u00fchrungskr\u00e4fte von KMU auf.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.organisator.ch\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\",\"name\":\"Organisator\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"width\":800,\"height\":77,\"caption\":\"Organisator\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/OrganisatorFachmagazin\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/organisator-das-magazin-fr-kmu\",\"https:\\\/\\\/www.xing.com\\\/news\\\/pages\\\/organisator-ch-695\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCGP2Sq0iWaZwT3BdIAQFYpw\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\",\"name\":\"thomas.berner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"caption\":\"thomas.berner\"},\"url\":\"https:\\\/\\\/www.organisator.ch\\\/en\\\/author\\\/thomas-berner\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Senior entrepreneurs on the rise - Organizer","description":"Those who found a start-up company today are not always young themselves: A study by the FHNW shows that the proportion of senior entrepreneurs is increasing.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.organisator.ch\/en\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/","og_locale":"en_US","og_type":"article","og_title":"Senior Entrepreneurs auf dem Vormarsch","og_description":"Wer heute ein Jungunternehmen gr\u00fcndet, ist selbst nicht immer jung: Eine Studie der FHNW zeigt n\u00e4mlich, dass der Anteil an Senior Entrepreneurs steigt.","og_url":"https:\/\/www.organisator.ch\/en\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/","og_site_name":"Organisator","article_publisher":"https:\/\/www.facebook.com\/OrganisatorFachmagazin","article_published_time":"2021-06-25T13:50:03+00:00","og_image":[{"width":680,"height":358,"url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg","type":"image\/jpeg"}],"author":"thomas.berner","twitter_card":"summary_large_image","twitter_title":"#SeniorEntrepreneurs auf dem Vormarsch","twitter_description":"Wer heute ein #Jungunternehmen gr\u00fcndet, ist selbst nicht immer jung: Eine Studie der #FHNW zeigt n\u00e4mlich, dass der Anteil an #SeniorEntrepreneurs steigt.","twitter_image":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/#article","isPartOf":{"@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/"},"author":{"name":"thomas.berner","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e"},"headline":"Senior Entrepreneurs auf dem Vormarsch","datePublished":"2021-06-25T13:50:03+00:00","mainEntityOfPage":{"@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/"},"wordCount":556,"publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"image":{"@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg","keywords":["Firmengr\u00fcndungen","Management und Unternehmensf\u00fchrung","Studie"],"articleSection":["MANAGEMENT"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/","url":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/","name":"Senior entrepreneurs on the rise - Organizer","isPartOf":{"@id":"https:\/\/www.organisator.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/#primaryimage"},"image":{"@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg","datePublished":"2021-06-25T13:50:03+00:00","description":"Those who found a start-up company today are not always young themselves: A study by the FHNW shows that the proportion of senior entrepreneurs is increasing.","breadcrumb":{"@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/#primaryimage","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2021\/06\/Senior-Entrepreneurs-auf-dem-Vormarsch_Organisator.jpg","width":680,"height":358,"caption":"Einzeln und vor allem beratend t\u00e4tig: Senior Entrepreneurs bzw. Firmengr\u00fcnder \u00fcber 50. (Bild: Unsplash.com)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.organisator.ch\/management\/2021-06-25\/senior-entrepreneurs-auf-dem-vormarsch\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.organisator.ch\/"},{"@type":"ListItem","position":2,"name":"Senior Entrepreneurs auf dem Vormarsch"}]},{"@type":"WebSite","@id":"https:\/\/www.organisator.ch\/#website","url":"https:\/\/www.organisator.ch\/","name":"Organizer","description":"Competent. Practical. In 10 issues per year, ORGANISATOR presents the essential topics for managers of SMEs.","publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.organisator.ch\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.organisator.ch\/#organization","name":"Organizer","url":"https:\/\/www.organisator.ch\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","width":800,"height":77,"caption":"Organisator"},"image":{"@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/OrganisatorFachmagazin","https:\/\/www.linkedin.com\/showcase\/organisator-das-magazin-fr-kmu","https:\/\/www.xing.com\/news\/pages\/organisator-ch-695","https:\/\/www.youtube.com\/channel\/UCGP2Sq0iWaZwT3BdIAQFYpw"]},{"@type":"Person","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e","name":"thomas.berner","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","caption":"thomas.berner"},"url":"https:\/\/www.organisator.ch\/en\/author\/thomas-berner\/"}]}},"_links":{"self":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts\/8193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/comments?post=8193"}],"version-history":[{"count":0,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/posts\/8193\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/media\/8194"}],"wp:attachment":[{"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/media?parent=8193"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/categories?post=8193"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.organisator.ch\/en\/wp-json\/wp\/v2\/tags?post=8193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}