{"id":8636,"date":"2020-01-17T09:14:31","date_gmt":"2020-01-17T08:14:31","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=6244"},"modified":"2020-01-17T09:14:31","modified_gmt":"2020-01-17T08:14:31","slug":"kein-zweifel-zweifel-pomy-chips-ag-ist-bestes-unternehmen-des-wirtschaftsraums-zuerich","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/en\/management\/2020-01-17\/kein-zweifel-zweifel-pomy-chips-ag-ist-bestes-unternehmen-des-wirtschaftsraums-zuerich\/","title":{"rendered":"No doubt: Zweifel Pomy Chips AG is the best company in the Zurich economic area"},"content":{"rendered":"
\"\"
Roger Harlacher, CEO of Zweifel Pomy-Chips AG, with the winner's trophy. In the background, Carlo Centonze from the second-place company HeiQ Materials AG. (Image: Thomas Berner)<\/figcaption><\/figure>\n

If brand awareness alone had been the decisive factor for success, then the winner of the Prix SVC Wirtschaftsraum Z\u00fcrich would have been clear from the outset on January 16, 2020. Every child in Switzerland knows the \"Zweifel\" brand with its potato chips. Shortly before 8 p.m., the last doubts had been dispelled as to who would lift the winner's trophy in the end: Roger Harlacher, CEO and Delegate of the Board of Directors of Zweifel Pomy-Chips AG. According to jury president Daniel L\u00e4ubli of McKinsey & Company, the final decision between the six finalists was particularly difficult.<\/p>\n

Zweifel Pomy-Chips AG - a strong brand<\/h2>\n

However, Zweifel Pomy-Chips AG ultimately convinced the jury of experts in every respect. The crispy chips were professionally launched under the Zweifel brand as early as 1958. The incomparable taste and the visionary fresh service, which was on the road throughout Switzerland from 1962 with eye-catching Zweifel buses, made the chips known and sought after everywhere in no time. Today, Zweifel can look back on a success story spanning more than 60 years. The Zweifel company has been family-owned since its beginnings. In his laudatory speech, Steven Himmelsbach, SVC Regional Manager for the Zurich Economic Area and member of the jury, emphasized: \"Zweifel has an unbelievable track record and has maintained its position as an undisputed leader for over 60 years. There is a lot of innovation and investment in this supposedly simple product.\" The success is based on many factors, three of which were also highlighted by Daniel L\u00e4ubli: \"Zweifel Pomy-Chips AG has not only succeeded in successfully continuing its history over generations, but has also created a strong brand that is unique in Switzerland. The decisive criterion for success has been to continuously reinvent the chips products and adapt them to consumer trends. CEO Roger Harlacher, who will hand over the reins of the company to Christoph Zweifel in June 2020, also emphasized the Swissness of Zweifel's products in an interview with presenter Nik Hartmann: Almost all raw materials come from Swiss agriculture.<\/p>\n

HeiQ Materials AG and Medipack AG in second and third places<\/h2>\n

Second place goes to HeiQ Materials AG, the leading supplier of textile innovations based in Schlieren. Founded in 2005 during a hike in the Swiss Alps, the company has developed rapidly in the ensuing years. Its unique selling points are the most effective, durable and high-performance textile technologies on the market today.
\nThe multinational company employs 85 professionals from 23 nations in 11 countries on 5 continents.
\nThe bronze medal went to the system supplier Medipack AG from Schaffhausen. For more than 40 years and with over 200 employees, the family-owned company has been offering individual packaging solutions for the medical and pharmaceutical sectors - from development, blister cleanroom production and sealing technology to comprehensive packaging services.<\/p>\n

\"\"
The representatives of the six finalists, from left to right: Roger Harlacher (Zweifel Pomy-Chips AG), Truls Toggenburger (Toggenburger Unternehmungen), Manuel Aschwanden (Optotune AG), Reto Artusi (Medipack AG), Carlo Centonze (HeiQ Materials AG) and Bruno Schefer (Cosanum AG). (Image: Thomas Berner)<\/figcaption><\/figure>\n

Diploma rank for Cosanum AG, Optotune AG and the Toggenburg companies<\/h2>\n

The diploma rank was awarded to Cosanum AG, which has developed into the market-dominating healthcare logistics company in Switzerland, Optotune AG, the internationally active photonics company, and the broad-based construction supplier Toggenburger Unternehmungen. All in all, this year's Prix SVC Wirtschaftsraum Z\u00fcrich awards ceremony in the Hallenstadion in front of 1,800 guests once again underscored the innovative strength of SMEs, which - often as \"hidden champions\" - form the backbone of the Swiss economy. For the regionally awarded entrepreneurial prizes of the Swiss Venture Club, the nominated companies each go through a multi-stage selection process, led by an independent jury.<\/p>\n

More information: www.swiss-venture-club.ch<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

Wenn allein die Bekanntheit einer Marke f\u00fcr den Erfolg ausschlaggebend gewesen w\u00e4re, dann w\u00e4re am 16. Januar 2020 der Gewinner des Prix SVC Wirtschaftsraum Z\u00fcrich schon von Vornherein festgestanden. Die Marke „Zweifel“ mit ihren Kartoffelchips kennt in der Schweiz jedes Kind. Kurz vor 20 Uhr waren dann auch die letzten Zweifel ausger\u00e4umt, wer am Schluss […]<\/p>\n","protected":false},"author":4,"featured_media":6246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Zweifel Pomy Chips AG","_yoast_wpseo_metadesc":"Gewinnerin des Prix SVC Wirtschaftsraum Z\u00fcrich 2020 ist die Zweifel Pomy-Chips AG aus Z\u00fcrich. 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