{"id":17870,"date":"2022-11-18T14:24:24","date_gmt":"2022-11-18T13:24:24","guid":{"rendered":"https:\/\/www.werbewoche.ch\/?p=190110"},"modified":"2024-11-20T10:10:23","modified_gmt":"2024-11-20T09:10:23","slug":"odlo-fuer-weitere-vier-jahre-hauptsponsor-des-engadin-skimarathon","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/fr\/marketing\/2022-11-18\/odlo-fuer-weitere-vier-jahre-hauptsponsor-des-engadin-skimarathon\/","title":{"rendered":"Odlo, sponsor principal de l'Engadin Skimarathon pour quatre ann\u00e9es suppl\u00e9mentaires"},"content":{"rendered":"<figure id=\"attachment_190111\" class=\"wp-caption aligncenter\" style=\"width: 1200px\" aria-describedby=\"caption-attachment-190111\"><img class=\"aligncenter wp-image-190111 size-full\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/11\/ESM-photo-credit-Sportograf.jpg\" alt=\"Odlo Engadine\" width=\"1200\" height=\"900\" \/>\r\n<figcaption id=\"caption-attachment-190111\" class=\"wp-caption-text\">14'000 fans de ski de fond affluent d\u00e9sormais au marathon de ski annuel de l'Engadine. (Image : Sportograf)<\/figcaption>\r\n<\/figure>\r\n<p>La marque Odlo a annonc\u00e9 vendredi qu'elle continuerait \u00e0 sponsoriser le Marathon de ski de l'Engadine, dont la 53e \u00e9dition aura lieu le 12 mars 2023. Entre-temps, ce grand \u00e9v\u00e9nement de ski de fond, lanc\u00e9 en 1969, attire chaque ann\u00e9e plus de 14'000 fans de ski de fond de plus de 60 nations.<\/p>\r\n<p>\"Depuis plus de 50 ans, le marathon de ski de l'Engadine est la deuxi\u00e8me plus grande course de ski de fond au monde\", explique Menduri Kasper, CEO du marathon de ski de l'Engadine. \"Pour continuer \u00e0 organiser cet \u00e9v\u00e9nement \u00e0 un haut niveau, nous avons besoin de partenaires \u00e0 nos c\u00f4t\u00e9s, qui pratiquent ce sport avec autant de passion que nous\".<\/p>\r\n<p>Apr\u00e8s avoir sponsoris\u00e9 les sept derniers marathons de l'Engadine, la marque Odlo prolonge son partenariat avec l'\u00e9v\u00e9nement pour quatre ann\u00e9es suppl\u00e9mentaires. \"Le ski de fond est une partie importante de l'ADN d'Odlo, qui remonte aux ann\u00e9es 1940\", explique Knut Are H\u00f8gberg, CEO d'Odlo.<\/p>\r\n<p>Dans le cadre de ce partenariat, Odlo \u00e9quipe le comit\u00e9 d'organisation et les plus de 1200 b\u00e9n\u00e9voles engag\u00e9s et est \u00e9galement repr\u00e9sent\u00e9 par un pop-up store dans le village du marathon. De plus, Odlo proposera des activit\u00e9s \u00e9v\u00e9nementielles sp\u00e9ciales tout au long de la semaine du marathon.<\/p>\r\n<h3>Odlo @ The Engadiner<\/h3>\r\n<p>Cette ann\u00e9e, la marque lance \u00e9galement \"Odlo @ the Engadiner\" - une nouvelle communaut\u00e9 de sportifs quotidiens qui souhaitent raconter leurs histoires sur le chemin du marathon de ski de l'Engadine, c\u00e9l\u00e9brer la beaut\u00e9 du ski de fond et motiver les autres \u00e0 participer. Ces personnes r\u00e9v\u00e8lent o\u00f9 elles s'entra\u00eenent, quels sont leurs conseils et astuces et ce qui est n\u00e9cessaire pour se pr\u00e9parer \u00e0 42 kilom\u00e8tres de ski de fond hors du commun.<\/p>\r\n<p>La phase de candidature pour les <a href=\"https:\/\/www.engadin-skimarathon.ch\/aktuelles-services\/odlo-the-engadiner\" rel=\"noopener\">\"Odlo @ l'Engadine\"<\/a>-vient de commencer. Les membres de la communaut\u00e9 s\u00e9lectionn\u00e9s peuvent gagner des v\u00eatements de performance d'une valeur de 700 euros.<\/p>","protected":false},"excerpt":{"rendered":"<p>Die Marke Odlo hat am Freitag bekanntgegeben, dass sie den Engadin Skimarathon, dessen 53. Auflage am 12. M\u00e4rz 2023 stattfindet, weiterhin sponsern wird. Mittlerweile lockt das im Jahr 1969 lancierte Langlauf-Grossereignis Jahr f\u00fcr Jahr \u00fcber 14\u2019000 Langlauf-Fans aus \u00fcber 60 Nationen an. \u00abDer Engadin Skimarathon ist seit \u00fcber 50 Jahren das zweitgr\u00f6sste Langlaufrennen der Welt\u00bb, [\u2026]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Odlo Engadin","_yoast_wpseo_metadesc":"Odlo verl\u00e4ngert Sponsoring des Engadin Skimarathons. 14'000 Langlauf-Fans erwartet. Neuer Community-Launch: \"Odlo @ the Engadiner\".","articlekey":"","footnotes":""},"categories":[29],"tags":[3507,3508,3509],"class_list":["post-17870","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-engadin-skimarathon","tag-odlo","tag-wintersport"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Odlo f\u00fcr weitere vier Jahre Hauptsponsor des Engadin Skimarathon - Organisator<\/title>\n<meta name=\"description\" content=\"Odlo verl\u00e4ngert Sponsoring des Engadin Skimarathons. 14&#039;000 Langlauf-Fans erwartet. 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