{"id":19239,"date":"2023-03-09T09:25:17","date_gmt":"2023-03-09T08:25:17","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=19239"},"modified":"2023-03-09T09:25:17","modified_gmt":"2023-03-09T08:25:17","slug":"metassociation-swiss-metaverse-association-gegruendet","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/fr\/marketing\/2023-03-09\/metassociation-swiss-metaverse-association-gegruendet\/","title":{"rendered":"Metassociation : Fondation de la Swiss Metaverse Association"},"content":{"rendered":"
\"\"
La Swiss Metaverse Association (Metassociation) veut contribuer \u00e0 faire de la Suisse l'un des meilleurs sites d'avenir pour Metaverse. (Image : capture d'\u00e9cran www.metassociation.ch)<\/figcaption><\/figure>\n

Pour un nombre croissant d'experts, l'avenir d'Internet r\u00e9side dans le metaverse. Les espaces virtuels du m\u00e9tavers pourraient notamment se transformer en gigantesques canaux de marketing. Selon une \u00e9tude r\u00e9cemment publi\u00e9e, la Suisse risque toutefois de rater le coche<\/a>. Une association qui vient d'\u00eatre fond\u00e9e \u00e0 Berne veut justement \u00e9viter cela et s'est fix\u00e9 pour objectif de cr\u00e9er un \u00e9cosyst\u00e8me Metaverse largement soutenu et de s'engager pour des conditions-cadres attrayantes en Suisse, afin que de nouveaux mod\u00e8les commerciaux, entreprises et emplois puissent voir le jour. La Swiss Metaverse Association (en bref : Metassociation) est pr\u00e9sid\u00e9e par Tina Balzli, partenaire et responsable du d\u00e9partement Fintech & Blockchain chez CMS Suisse, et Alexandra Hofer, Senior Consultant chez furrerhugi. \"Avec cette association, nous cr\u00e9ons des bases importantes pour positionner la Suisse en tant que site innovant et tourn\u00e9 vers l'avenir, qui rend possible les projets Metaverse. En tant qu'association, nous mettons en r\u00e9seau les acteurs pertinents, lan\u00e7ons des projets et encourageons le dialogue et l'information\", explique Tina Balzli, copr\u00e9sidente.<\/p>\n

Grand besoin d'\u00e9changer sur le m\u00e9tavers<\/h3>\n

Le projet \"Metassociation\" a \u00e9t\u00e9 initi\u00e9 conjointement par Lorenz Furrer, Managing Partner chez furrerhugi, et Daniel Diemers, Partner chez SNGLR Group. Daniel Diemers si\u00e8ge \u00e9galement au conseil d'administration de la Swiss Metaverse Association. Parmi les 47 membres fondateurs figurent des organisations, des banques, des entreprises internationales, des start-ups, des universit\u00e9s, des associations et des particuliers. Les rencontres pass\u00e9es avec les membres fondateurs ont montr\u00e9 que le m\u00e9tavers ouvrait de nombreuses possibilit\u00e9s et opportunit\u00e9s, mais qu'il soulevait aussi des questions et des d\u00e9fis - en cons\u00e9quence, le besoin des membres d'\u00e9changer et d'approfondir des questions int\u00e9ressantes est tr\u00e8s grand. \"Nous sommes tr\u00e8s heureux que la Swiss Metaverse Association ait rencontr\u00e9 un tel succ\u00e8s. Avec ses 47 membres fondateurs, l'association dispose d'expertises vari\u00e9es dans des domaines tr\u00e8s diff\u00e9rents - ce qui apporte une grande valeur ajout\u00e9e. Ensemble, nous pouvons d\u00e9sormais contribuer \u00e0 fa\u00e7onner un monde num\u00e9rique futur qui profite \u00e0 tous\", d\u00e9clare la copr\u00e9sidente Alexandra Hofer.<\/p>\n

Aborder de mani\u00e8re proactive les questions relatives au m\u00e9tavers<\/h3>\n

Diverses manifestations sont pr\u00e9vues dans le cadre de la Swiss Metaverse Association. En outre, des groupes de travail sont en train d'\u00eatre form\u00e9s pour traiter des questions et des th\u00e8mes sp\u00e9cifiques. Les th\u00e8mes suivants font actuellement partie des priorit\u00e9s : Fiscalit\u00e9, Metaverse industriel, R\u00e9gulation, Art et culture, Recherche et formation, Assurance et banque, Technologie et infrastructure, Sant\u00e9 ainsi que Tourisme et sport. En outre, un livre blanc sera r\u00e9dig\u00e9 et une carte de l'\u00e9cosyst\u00e8me Swiss Metaverse sera \u00e9tablie. Daniel Diemers, membre du comit\u00e9 et Head Expert Tribe, explique : \"Nous voulons apprendre ensemble, d\u00e9velopper des id\u00e9es, trouver des synergies, \u00e9laborer les d\u00e9fis et les opportunit\u00e9s du m\u00e9tavers et faire ainsi en sorte que la Suisse devienne l'un des sites Metaverse les plus attrayants et les meilleurs au monde\".<\/p>\n

Source et informations compl\u00e9mentaires<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

F\u00fcr immer mehr Experten liegt im Metaverse die Zukunft des Internets. Insbesondere k\u00f6nnten sich die virtuellen R\u00e4ume im Metaverse zu gigantischen Marketingkan\u00e4len entwickeln. Gem\u00e4ss einer j\u00fcngst ver\u00f6ffentlichten Studie droht die Schweiz aber den Anschluss zu verpassen. Ein eben in Bern gegr\u00fcndeter Verein will genau das verhindern und hat sich zum Ziel gesetzt,\u00a0 ein breit abgest\u00fctztes […]<\/p>\n","protected":false},"author":4,"featured_media":19240,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Metassociation","_yoast_wpseo_metadesc":"47 Partner aus Wirtschaft, Wissenschaft und Verwaltung haben die Swiss Metaverse Association, kurz Metassociation, gegr\u00fcndet.","articlekey":"","footnotes":""},"categories":[29],"tags":[156,2796,503,2477],"class_list":["post-19239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-digitalisierung","tag-metaverse","tag-verbaende","tag-virtual-reality"],"acf":[],"yoast_head":"\nMetassociation: Swiss Metaverse Association gegr\u00fcndet - Organisator<\/title>\n<meta name=\"description\" content=\"47 Partner aus Wirtschaft, Wissenschaft und Verwaltung haben die Swiss Metaverse Association, kurz Metassociation, gegr\u00fcndet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/fr\/marketing\/2023-03-09\/metassociation-swiss-metaverse-association-gegruendet\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metassociation: Swiss Metaverse Association gegr\u00fcndet\" \/>\n<meta property=\"og:description\" content=\"47 Partner aus Wirtschaft, Wissenschaft und Verwaltung haben die Swiss Metaverse Association, kurz Metassociation, gegr\u00fcndet.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.organisator.ch\/fr\/marketing\/2023-03-09\/metassociation-swiss-metaverse-association-gegruendet\/\" \/>\n<meta property=\"og:site_name\" content=\"Organisator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrganisatorFachmagazin\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-09T08:25:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2023\/03\/Metassociation-Swiss-Metaverse-Association-gegruendet_Organisator.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"494\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"thomas.berner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"#Metassociation: Swiss Metaverse Association gegr\u00fcndet\" \/>\n<meta name=\"twitter:description\" content=\"47 Partner aus Wirtschaft, Wissenschaft und Verwaltung haben die Swiss Metaverse Association, kurz #Metassociation, gegr\u00fcndet.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2023\/03\/Metassociation-Swiss-Metaverse-Association-gegruendet_Organisator.jpg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2023-03-09\\\/metassociation-swiss-metaverse-association-gegruendet\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2023-03-09\\\/metassociation-swiss-metaverse-association-gegruendet\\\/\"},\"author\":{\"name\":\"thomas.berner\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\"},\"headline\":\"Metassociation: Swiss Metaverse Association gegr\u00fcndet\",\"datePublished\":\"2023-03-09T08:25:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2023-03-09\\\/metassociation-swiss-metaverse-association-gegruendet\\\/\"},\"wordCount\":479,\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2023-03-09\\\/metassociation-swiss-metaverse-association-gegruendet\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/Metassociation-Swiss-Metaverse-Association-gegruendet_Organisator.jpg\",\"keywords\":[\"Digitalisierung\",\"Metaverse\",\"Verb\u00e4nde\",\"Virtual Reality\"],\"articleSection\":[\"MARKETING\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2023-03-09\\\/metassociation-swiss-metaverse-association-gegruendet\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/marketing\\\/2023-03-09\\\/metassociation-swiss-metaverse-association-gegruendet\\\/\",\"name\":\"Metassociation: Swiss Metaverse Association gegr\u00fcndet - 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