{"id":31209,"date":"2024-10-24T18:13:38","date_gmt":"2024-10-24T16:13:38","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=225502"},"modified":"2024-11-07T11:30:13","modified_gmt":"2024-11-07T10:30:13","slug":"iaa-lanciert-speedmentoring-programm-fuer-nachwuchsfuehrungskraefte","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/fr\/marketing\/2024-10-24\/iaa-lanciert-speedmentoring-programm-fuer-nachwuchsfuehrungskraefte\/","title":{"rendered":"L'IAA lance un programme de speedmentoring pour les jeunes dirigeants"},"content":{"rendered":"<figure id=\"attachment_225508\" class=\"wp-caption aligncenter\" style=\"width: 1200px\" aria-describedby=\"caption-attachment-225508\"><img class=\"aligncenter wp-image-225508 size-full\" src=\"https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/10\/1_speedmentoring.jpg\" alt=\"Speedmentoring Suisse 2024\" width=\"1200\" height=\"902\" \/>\r\n<figcaption id=\"caption-attachment-225508\" class=\"wp-caption-text\">Ismail Wicki, Chantal Landis et Guido Trevisan lors du premier speedmentoring de l'IAA en Suisse. (Photos : zVg.)<\/figcaption>\r\n<\/figure>\r\n<p>Le mentorat est un concept pr\u00e9cieux qui favorise le d\u00e9veloppement personnel et professionnel des jeunes talents et des futurs leaders en mettant en relation des personnes exp\u00e9riment\u00e9es (mentors) avec les jeunes talents (mentees).<\/p>\r\n<p>\"La promotion de la rel\u00e8ve est pour nous une pr\u00e9occupation centrale, c'est pourquoi nous avons cr\u00e9\u00e9 le programme IAA Speedmentoring\", explique Chantal Landis, directrice de l'IAA Swiss Chapter.<\/p>\r\n<p>Mercredi soir, 24 mentees nomin\u00e9es ont pu s'entretenir pour la premi\u00e8re fois avec huit C-Level-Marketers afin de profiter de leur exp\u00e9rience professionnelle et de leurs connaissances li\u00e9es \u00e0 leur m\u00e9tier.<\/p>\r\n<p>Avec ses coll\u00e8gues du comit\u00e9 Guido Trevisan, CMO de Goldbach, et Ismail Wicki, Senior Manager National Sales chez Weischer.Cinema, Landis a adapt\u00e9 le concept de speedmentoring de l'IAA UK au march\u00e9 suisse et a invit\u00e9 des mentors et des mentor\u00e9s du c\u00f4t\u00e9 des annonceurs, des agences et des m\u00e9dias \u00e0 participer.<\/p>\r\n<p>\"Le d\u00e9veloppement et la transmission des connaissances sont \u00e0 la fois un devoir et une passion. Non seulement les mentees profitent de l'exp\u00e9rience des mentors, mais les mentors peuvent \u00e9galement profiter des contacts personnels\", affirme Trevisan avec conviction. Wicki ajoute : \"Le mentoring associe exp\u00e9rience et potentiel - une responsabilit\u00e9 collective pour laquelle nous, IAA Swiss Chapter, sommes heureux de cr\u00e9er les possibilit\u00e9s\".<\/p>\r\n<h3><strong>Des mentors engag\u00e9s, des mentees enthousiastes<\/strong><\/h3>\r\n<p>L'IAA r\u00e9unit dans le monde entier des personnalit\u00e9s dirigeantes d'annonceurs, d'entreprises de m\u00e9dias et d'agences de communication et de publicit\u00e9. \"Lors du choix des mentors et des mentees, nous avons accord\u00e9 une grande importance \u00e0 cette tripartite\", explique Landis. Mercredi, les membres de l'AAI suivants \u00e9taient engag\u00e9s en tant que mentors :<\/p>\r\n<p>Christoph Marty (CEO Goldbach Group), Gregor Eicher (Head of Marketing &amp; Sales Bank Cler), Jos\u00e9phine Chamoulaud (CEO Smile Insurance), Laura Loos (Senior Director Marketing The Coca-Cola Company), Matthias Kiess (CEO TBWA), Mike Weber (Director Marketing &amp; Sales Wemf), Nathalie Diethelm (CEO Serviceplan Group Switzerland) et Raphael Bratschi (Directeur Product Management &amp; Business Development Post Advertising).<\/p>","protected":false},"excerpt":{"rendered":"<p>Le programme de speedmentoring organis\u00e9 chaque ann\u00e9e par l'IAA Swiss Chapter a eu lieu mercredi pour la premi\u00e8re fois. L'\u00e9v\u00e9nement vise \u00e0 promouvoir la rel\u00e8ve dans le secteur du marketing et de la communication.<\/p>","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Speedmentoring Schweiz 2024","_yoast_wpseo_metadesc":"Das IAA Speedmentoring 2024 in der Schweiz f\u00f6rdert die pers\u00f6nliche und berufliche Entwicklung junger Talente.","articlekey":"","footnotes":""},"categories":[29],"tags":[4345,4679,4680,4681],"class_list":["post-31209","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-business","tag-iaa-swiss-chapter","tag-nachwuchs","tag-speedmentoring"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IAA lanciert Speedmentoring-Programm f\u00fcr Nachwuchsf\u00fchrungskr\u00e4fte - Organisator<\/title>\n<meta name=\"description\" content=\"Das IAA Speedmentoring 2024 in der Schweiz f\u00f6rdert die pers\u00f6nliche und berufliche Entwicklung junger Talente.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/fr\/marketing\/2024-10-24\/iaa-lanciert-speedmentoring-programm-fuer-nachwuchsfuehrungskraefte\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IAA lanciert Speedmentoring-Programm f\u00fcr Nachwuchsf\u00fchrungskr\u00e4fte - 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