{"id":34011,"date":"2024-11-26T11:34:38","date_gmt":"2024-11-26T10:34:38","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=227082"},"modified":"2024-11-27T08:02:48","modified_gmt":"2024-11-27T07:02:48","slug":"echowerk-gewinnt-vermarktungsmandat-fuer-hip-hop-festival-rap-city","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/fr\/marketing\/2024-11-26\/echowerk-gewinnt-vermarktungsmandat-fuer-hip-hop-festival-rap-city\/","title":{"rendered":"Echowerk remporte le mandat de commercialisation du festival hip-hop Rap City"},"content":{"rendered":"
\"\"\r\n
(Image : Juan Roos)<\/figcaption>\r\n<\/figure>\r\n

Le Rap City a eu lieu pour la premi\u00e8re fois en 2018. Le line-up se compose aussi bien de grands noms internationaux que de nouveaux venus et d'artistes suisses s\u00e9lectionn\u00e9s et attire des visiteurs de toute la Suisse. La taille et la dur\u00e9e du festival permettent de toucher un large public dans le milieu du hip-hop.<\/p>\r\n

Acc\u00e8s appropri\u00e9 au groupe cible urbain<\/h3>\r\n

Cet int\u00e9r\u00eat du public est \u00e9galement passionnant pour les partenariats et les sponsorings : Rap City permet de toucher des groupes cibles jeunes et urbains qui sont difficiles \u00e0 atteindre par d'autres moyens. C'est l\u00e0 que l'agence zurichoise Echowerk, charg\u00e9e de la commercialisation exclusive, prend le relais d\u00e8s maintenant.<\/p>\r\n

\"L'\u00e9quipe de Rap City sait ce qui int\u00e9resse la sc\u00e8ne hip-hop urbaine et o\u00f9 elle se trouve. Nous soutenons l'\u00e9quipe centrale en assurant une prospection professionnelle du march\u00e9 du c\u00f4t\u00e9 des sponsors et accompagnons les partenaires dans le d\u00e9veloppement et la mise en \u0153uvre de leurs activations\", explique Manuel Schaub, fondateur d'Echowerk.<\/p>\r\n

Les partenariats existants seront maintenus et compl\u00e9t\u00e9s par d'autres. Les nouveaux partenariats ouvrent \u00e0 leur tour d'autres canaux de communication pour l'\u00e9v\u00e9nement, ce qui devrait attirer encore plus de fans de hip-hop.<\/p>","protected":false},"excerpt":{"rendered":"

Le festival de hip-hop Rap City a eu lieu samedi au Hallenstadion de Zurich. L'agence zurichoise Echowerk participe d\u00e9sormais \u00e0 ce grand \u00e9v\u00e9nement et soutient les organisateurs dans la commercialisation des places de sponsoring.<\/p>","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Rap City Festival","_yoast_wpseo_metadesc":"Das Rap City Festival zieht seit 2018 Hip-Hop-Fans aus der ganzen Schweiz an. 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