{"id":40126,"date":"2025-08-26T08:20:18","date_gmt":"2025-08-26T06:20:18","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=40126"},"modified":"2025-08-26T08:20:18","modified_gmt":"2025-08-26T06:20:18","slug":"bitcoin-oder-bares-digitalwaehrungen-im-realitaetstest","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/fr\/management\/finanzen_recht\/2025-08-26\/bitcoin-oder-bares-digitalwaehrungen-im-realitaetstest\/","title":{"rendered":"Bitcoin ou argent liquide : les monnaies num\u00e9riques \u00e0 l'\u00e9preuve de la r\u00e9alit\u00e9"},"content":{"rendered":"
\"\"
Le bitcoin ou d'autres monnaies num\u00e9riques suscitent le scepticisme de nombreux Suisses. (Image : Pixabay.com)<\/figcaption><\/figure>\n

En Suisse aussi, les cryptomonnaies font bouger les esprits. Le dernier barom\u00e8tre cryptographique de Marketagent, bas\u00e9 sur les donn\u00e9es de pr\u00e8s de 500 personnes interrog\u00e9es, le montre : Alors que l'on constate un int\u00e9r\u00eat croissant et une plus grande disposition \u00e0 investir, en particulier chez les jeunes et les hommes, les pr\u00e9occupations en mati\u00e8re de risque et de s\u00e9curit\u00e9 restent un facteur dominant.<\/p>\n

L'immobilier et les actions clairement devant la crypto<\/strong><\/h3>\n

Si les Suisses* pouvaient disposer d'un budget d'investissement hypoth\u00e9tique d'un million de francs, seuls 10,6 % de ce budget seraient en moyenne consacr\u00e9s aux cryptomonnaies. 32% des personnes interrog\u00e9es n'investiraient pas un seul centime dans le bitcoin et autres. Les formes de placement traditionnelles sont en revanche nettement plus appr\u00e9ci\u00e9es : L'immobilier ainsi que les actions et les titres sont clairement les favoris.<\/p>\n\n\n\n\n\n\n\n\n
\n

R\u00e9partition d'un investissement hypoth\u00e9tique de 1 million de CHF<\/strong><\/p>\n<\/td>\n<\/tr>\n

\n

Immobilier<\/p>\n<\/td>\n

\n

CHF 402 000 <\/strong><\/p>\n<\/td>\n<\/tr>\n

\n

Actions et titres<\/p>\n<\/td>\n

\n

CHF 221 000 <\/strong><\/p>\n<\/td>\n<\/tr>\n

\n

Or et m\u00e9taux pr\u00e9cieux<\/p>\n<\/td>\n

\n

CHF 173 000 <\/strong><\/p>\n<\/td>\n<\/tr>\n

\n

Crypto-monnaies<\/p>\n<\/td>\n

\n

CHF 106 000 <\/strong><\/p>\n<\/td>\n<\/tr>\n

\n

Emprunts<\/p>\n<\/td>\n

\n

CHF 98 000 <\/strong><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

n = 484 || Valeurs moyennes (arrondies)<\/p>\n

Attitude et connaissances : image mitig\u00e9e<\/strong><\/h3>\n

Un bon tiers des personnes interrog\u00e9es en Suisse (35%) est (tr\u00e8s) favorable aux cryptomonnaies, tandis que 27% adoptent une attitude n\u00e9gative et 38% restent neutres. En ce qui concerne la confiance, la r\u00e9serve est \u00e9galement de mise : 42% estiment que Bitcoin & Co sont dignes de confiance. On remarque d'une part une diff\u00e9rence de g\u00e9n\u00e9ration : Plus les personnes interrog\u00e9es sont jeunes, plus elles se montrent ouvertes aux cryptomonnaies. D'autre part, le regard port\u00e9 au-del\u00e0 des fronti\u00e8res nationales est passionnant : chez nos voisins autrichiens*, le scepticisme \u00e0 l'\u00e9gard de Bitcoin & Co. est encore nettement plus marqu\u00e9 que dans notre pays.<\/p>\n

\"\"
Graphique de la campagne : Marketagent<\/figcaption><\/figure>\n

La majorit\u00e9 des Suisses estiment que leur niveau de connaissances sur les cryptos est encore (plut\u00f4t) faible (67%). Les hommes et les personnes dont la situation financi\u00e8re est sup\u00e9rieure \u00e0 la moyenne se sentent les mieux inform\u00e9s. Avec 88%, le bitcoin est de loin la cryptomonnaie la plus connue en Suisse. Suivent l'Ethereum (49%) et le Dogecoin (25%).<\/p>\n

Une volont\u00e9 d'investir mitig\u00e9e, mais nettement sup\u00e9rieure \u00e0 celle de l'Autriche<\/strong><\/h3>\n

En ce qui concerne la volont\u00e9 d'investir, les Suisses se montrent \u00e9galement nettement plus ouverts que leurs voisins* : 61% des personnes interrog\u00e9es dans le pays peuvent s'imaginer investir dans les cryptomonnaies. \u00c0 titre de comparaison, la proportion est nettement inf\u00e9rieure en Autriche (431 pp3T). Les hommes (71%), les jeunes interrog\u00e9s (Gen Z : 73%) ainsi que les personnes disposant de moyens financiers sup\u00e9rieurs \u00e0 la moyenne (71%) sont particuli\u00e8rement motiv\u00e9s. \"En Suisse, on constate une ouverture remarquable \u00e0 l'\u00e9gard des cryptomonnaies : Plus de six sur dix peuvent s'imaginer investir. Parall\u00e8lement, la conscience des risques tels que les fluctuations de cours et les probl\u00e8mes de s\u00e9curit\u00e9 reste \u00e9lev\u00e9e - les cryptos polarisent donc entre l'espoir de rendement et le souci de stabilit\u00e9\", explique Roland Zeindler, directeur de Marketagent Schweiz AG.<\/p>\n

Le scepticisme persiste<\/strong><\/h3>\n

La population suisse fait certes preuve d'ouverture \u00e0 l'\u00e9gard de Bitcoin & Co., mais elle garde \u00e0 l'esprit les dangers qui y sont li\u00e9s : 73% des personnes interrog\u00e9es estiment que les fluctuations de cours pr\u00e9sentent un risque \u00e9lev\u00e9 et 66% craignent des probl\u00e8mes de s\u00e9curit\u00e9 en cas de perte des donn\u00e9es d'acc\u00e8s. Du c\u00f4t\u00e9 positif, 51% consid\u00e8rent les cryptomonnaies comme une possibilit\u00e9 d'investissement rentable et un bon tiers (35%) croit \u00e0 leur \u00e9tablissement \u00e0 long terme comme moyen de paiement. Le bilan global est \u00e9galement mitig\u00e9 : Pour 471 TP3T, les inconv\u00e9nients des crypto-monnaies l'emportent, tandis que 281 TP3T y voient davantage d'avantages. Un quart (25%) estime que les avantages et les inconv\u00e9nients sont \u00e9quilibr\u00e9s.<\/p>\n

Le barom\u00e8tre cryptographique de Marketagent le montre : les cryptomonnaies ne sont plus un sujet marginal en Suisse depuis longtemps. Elles oscillent entre fascination et prudence - l'envie d'investir se heurte \u00e0 des doutes persistants sur la s\u00e9curit\u00e9 et la stabilit\u00e9.<\/p>\n

Source : Marketagent Suisse<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

Bitcoin, Ethereum et autres : de simples gadgets num\u00e9riques ou l'avenir du syst\u00e8me financier ? Les crypto-monnaies polarisent comme peu d'autres moyens de paiement. C'est ce que montre la premi\u00e8re \u00e9dition du barom\u00e8tre cryptographique de l'institut d'\u00e9tudes de march\u00e9 et d'opinion num\u00e9rique Marketagent. Alors que les uns esp\u00e8rent des profits rentables, les autres mettent en garde contre les risques et l'instabilit\u00e9.<\/p>","protected":false},"author":4,"featured_media":40128,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"","_yoast_wpseo_metadesc":"","articlekey":"","footnotes":""},"categories":[24],"tags":[5494,3904,459],"class_list":["post-40126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finanzen_recht","tag-anlegen-und-finanzieren","tag-kryptowaehrungen","tag-studie"],"acf":[],"yoast_head":"\nBitcoin oder Bares: Digitalw\u00e4hrungen im Realit\u00e4tstest - Organisator<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/fr\/?p=40126\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bitcoin oder Bares: Digitalw\u00e4hrungen im Realit\u00e4tstest - Organisator\" \/>\n<meta property=\"og:description\" content=\"Bitcoin, Ethereum und Co.: Nur digitale Spielereien oder die Zukunft des Finanzsystems? 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