{"id":12280,"date":"2022-03-30T10:03:21","date_gmt":"2022-03-30T08:03:21","guid":{"rendered":"https:\/\/www.werbewoche.ch\/?p=168287"},"modified":"2022-07-30T14:49:04","modified_gmt":"2022-07-30T12:49:04","slug":"dachcom-energiegeladener-auftritt-fuer-neovac","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/marketing\/2022-03-30\/dachcom-energiegeladener-auftritt-fuer-neovac\/","title":{"rendered":"Dachcom: aspetto energico per NeoVac"},"content":{"rendered":"<img class=\"aligncenter wp-image-168297 size-full\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/00-Dachcom_NeoVac_Artikel_Header.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/>L'azienda NeoVac ha pi\u00f9 di 50 anni di esperienza nell'uso e nell'immagazzinamento dell'energia e dell'acqua, e le auto gialle NeoVac sono sulla strada come ambasciatori itineranti del marchio in tutto il paese. Il refresh del marchio Dachcom tiene conto dell'alta riconoscibilit\u00e0 del marchio, ma \u00e8 ancora destinato a puntare con fiducia e convinzione verso il futuro.\r\n\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/01-Dachcom_NeoVac_Branding_1.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/01-Dachcom_NeoVac_Branding_1.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/02-Dachcom_NeoVac_Branding_2.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/02-Dachcom_NeoVac_Branding_2.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/03-Dachcom_NeoVac_Branding_3.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/03-Dachcom_NeoVac_Branding_3.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/04-Dachcom_NeoVac_Branding_4.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/04-Dachcom_NeoVac_Branding_4.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n\r\nLa pretesa di NeoVac \u00e8 di rendere l'energia pi\u00f9 intelligente con servizi diversi, prodotti innovativi e soluzioni intelligenti. Questo argomento centrale dovrebbe avere un ruolo di primo piano nella comunicazione. Il claim generale del marchio \"Rendere l'energia pi\u00f9 intelligente\" lo mette in risalto in modo accattivante. La mentalit\u00e0 del fare e l'attenzione ai risultati reali dovrebbero riflettersi in messaggi chiave come \"Rendere l'energia pi\u00f9 intelligente\", \"Rendere gli edifici pi\u00f9 sostenibili\" o \"Rendere la mobilit\u00e0 adatta al futuro\". I messaggi attraversano l'intero aspetto e intendono rendere giustizia all'azienda nelle sue diverse manifestazioni.\r\n\r\nVisivamente, il nuovo aspetto dovrebbe impressionare per la sua generosit\u00e0. Al logo \u00e8 stato dato pi\u00f9 spazio. Inoltre, \u00e8 stato creato un nuovo mondo di immagini. Un'attenzione particolare \u00e8 stata riservata al collegamento dei servizi di NeoVac con le persone.\r\n\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/05-Dachcom_NeoVac_Branding_5.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/05-Dachcom_NeoVac_Branding_5.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/06-Dachcom_NeoVac_Branding_6.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/06-Dachcom_NeoVac_Branding_6.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n\r\nPer rendere pi\u00f9 vivace la presenza del marchio, sono stati creati anche dei brevi video che mostrano l'ampia gamma di servizi in modo semplice, possono essere utilizzati in vari modi e, ultimo ma non meno importante, supportano lo storytelling. Il nuovo aspetto generale \u00e8 stato riassunto in un filmato del marchio, che \u00e8 stato presentato all'interno dell'azienda e annuncia un nuovo capitolo alla NeoVac.\r\n\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/07-Dachcom_NeoVac_Bildwelt_1.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/07-Dachcom_NeoVac_Bildwelt_1.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/08-Dachcom_NeoVac_Bildwelt_2.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/08-Dachcom_NeoVac_Bildwelt_2.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/09-Dachcom_NeoVac_Bildwelt_3.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/09-Dachcom_NeoVac_Bildwelt_3.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<h3>Sito web di diffusione delle informazioni<\/h3>\r\nL'elemento centrale dell'aspetto \u00e8 il sito web completamente rinnovato <a href=\"http:\/\/www.neovac.ch\/\" rel=\"noopener\">Neovac.ch<\/a>. \u00c8 uno strumento importante per trasmettere le informazioni, perch\u00e9 ci sono molte informazioni a NeoVac.<img class=\"aligncenter wp-image-168289 size-full\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/10-Dachcom_NeoVac_Website_1.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/>\r\n\r\nPer rendere la materia facile da comprendere, una soluzione modulare Pimcore fornisce l'esperienza utente desiderata. Le informazioni di tutto il mondo NeoVac sono combinate sulla piattaforma e presentate all'utente in modo semplice e moderno, su misura per il gruppo target.\r\n\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/11-Dachcom_NeoVac_Website_2.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/11-Dachcom_NeoVac_Website_2.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/12-Dachcom_NeoVac_Website_3.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/12-Dachcom_NeoVac_Website_3.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/13-Dachcom_NeoVac_Website_4.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/13-Dachcom_NeoVac_Website_4.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/14-Dachcom_NeoVac_Website_5.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/14-Dachcom_NeoVac_Website_5.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n\r\nNe \u00e8 un esempio la newsroom, dove molte informazioni sull'azienda sono facilmente e rapidamente disponibili attraverso la navigazione sticky. Anche gli elementi di immagine in movimento danno vita al sito web, rendendo ancora pi\u00f9 tangibile la complessa gamma di servizi.\r\n\r\nL'agenzia e NeoVac attueranno costantemente ulteriori misure, quali brochure, mailing, partecipazioni a fiere e misure online, al fine di rendere il nuovo aspetto un'esperienza coerente.\r\n\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/15-Dachcom_NeoVac_Kommunikation_1.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/15-Dachcom_NeoVac_Kommunikation_1.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/16-Dachcom_NeoVac_Kommunikation_2.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/16-Dachcom_NeoVac_Kommunikation_2.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n<a href=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/17-Dachcom_NeoVac_Kommunikation_3.jpg\"><img class=\"attachment-full alignnone\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2022\/03\/17-Dachcom_NeoVac_Kommunikation_3.jpg\" alt=\"NeoVac\" width=\"1200\" height=\"675\" \/><\/a>\r\n\r\n<hr \/>\r\n\r\n<strong>Responsabile a NeoVac:<\/strong> Michael Eugster (Capo del Marketing), Lena Pfister (Marketing Manager), Sven B\u00fcchel (Digital Marketing Manager), Miriam Fritsche (Marketing Assistant), Ann-Christin Mudra (Content Manager). <strong>Responsabile<\/strong> <strong>Agenzia:<\/strong> Dachcom.","protected":false},"excerpt":{"rendered":"<p>Das Unternehmen NeoVac verf\u00fcgt \u00fcber mehr als 50 Jahre Erfahrung in der Nutzung und Lagerung von Energie und Wasser, die gelben NeoVac-Autos sind als fahrende Markenbotschafter im ganzen Land unterwegs. Der Marken-Refresh von Dachcom ber\u00fccksichtigt die hohe Marken-Bekanntheit, soll aber dennoch selbstbewusst und \u00fcberzeugend in die Zukunft weisen. Der Anspruch von NeoVac ist, mit vielf\u00e4ltigen [\u2026]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"NeoVac","_yoast_wpseo_metadesc":"NeoVac ist der Komplettanbieter von L\u00f6sungen zur intelligenten Nutzung von Energie. Dachcom hat f\u00fcr das Unternehmen einen neuen Markenauftritt entwickelt.","articlekey":"","footnotes":""},"categories":[29],"tags":[2646,3185],"class_list":["post-12280","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-dachcom","tag-neovac"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dachcom: Energiegeladener Auftritt f\u00fcr NeoVac - Organisator<\/title>\n<meta name=\"description\" content=\"NeoVac ist der Komplettanbieter von L\u00f6sungen zur intelligenten Nutzung von Energie. 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