{"id":16379,"date":"2022-08-08T16:08:17","date_gmt":"2022-08-08T14:08:17","guid":{"rendered":"https:\/\/www.werbewoche.ch\/?p=184022"},"modified":"2024-11-19T13:58:46","modified_gmt":"2024-11-19T12:58:46","slug":"link-erneuert-logo-und-erweitert-angebot","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/marketing\/2022-08-08\/link-erneuert-logo-und-erweitert-angebot\/","title":{"rendered":"Link rinnova il logo e amplia l'offerta"},"content":{"rendered":"

\"Prodotti<\/p>\r\n

Come parte di YouGov, LINK ha recentemente iniziato a offrire ai propri clienti l'accesso ai prodotti di dati leader a livello mondiale e a pool di sondaggi rappresentativi a livello internazionale. Oltre all'accesso diretto ai prodotti \"YouGov Profiles\", \"BrandIndex\" e \"Global Profiles\", fornisce anche l'accesso diretto al panel YouGov con oltre 20 milioni di membri in tutto il mondo.<\/p>\r\n

In questo modo, Link mira a fornire una consulenza ancora pi\u00f9 mirata alla sua clientela. Oltre a queste nuove opzioni, Link continua a offrire un'ampia gamma di servizi: ad esempio, il Link Panel continuer\u00e0 a essere gestito indipendentemente dal YouGov Panel come unico panel online attivamente reclutato in Svizzera e continuer\u00e0 a fornire il pool di sondaggi pi\u00f9 ampio e di qualit\u00e0 pi\u00f9 elevata del Paese.<\/p>\r\n

Nonostante la digitalizzazione in corso, secondo Link ci sono anche domande che possono trovare una risposta affidabile solo attraverso la comunicazione verbale tra le persone. Pertanto, continueranno a essere condotte altre opzioni di indagine, come interviste telefoniche, interviste qualitative, discussioni di gruppo o indagini faccia a faccia.<\/p>\r\n

\"\"\r\n
Link CEO Benedikt L\u00fcthi<\/figcaption>\r\n<\/figure>\r\n

Il logo Link adattato, utilizzato d'ora in poi come parte dell'identit\u00e0 del marchio, intende esprimere in modo appropriato questo posizionamento e l'offerta ampliata. Benedikt L\u00fcthi, CEO Link e General Manager YouGov DACH, spiega: \"Il nostro nuovo aspetto non solo sottolinea la nostra affiliazione a YouGov e la ben nota qualit\u00e0 di Link, ma anche la realt\u00e0 che i team di YouGov e Link stanno gi\u00e0 lavorando insieme per i nostri clienti.\"<\/p>","protected":false},"excerpt":{"rendered":"

Als Teil von YouGov bietet die LINK ihren Kundinnen und Kunden seit kurzem Zugriff auf weltweit f\u00fchrende Datenprodukte sowie international repr\u00e4sentative Befragungspools. Nebst direktem Anschluss an die Produkte \u00abYouGov Profiles\u00bb, \u00abBrandIndex\u00bb sowie \u00abGlobal Profiles\u00bb erm\u00f6glicht sie so direkten Zugang zum YouGov Panel mit mehr als 20 Millionen Panelmitgliedern weltweit. Damit will Link die Kundschaft noch [\u2026]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"YouGov LINK Datenprodukte","_yoast_wpseo_metadesc":"LINK bietet Zugang zu YouGov-Datenprodukten und repr\u00e4sentativen Befragungspools. Erfahren Sie mehr \u00fcber die erweiterten Dienstleistungen.","articlekey":"","footnotes":""},"categories":[29],"tags":[795,4771,150,2623,3319],"class_list":["post-16379","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-befragung","tag-datenprodukte","tag-dienstleistungen","tag-link","tag-yougov"],"acf":[],"yoast_head":"\nLink erneuert Logo und erweitert Angebot - Organisator<\/title>\n<meta name=\"description\" content=\"LINK bietet Zugang zu YouGov-Datenprodukten und repr\u00e4sentativen Befragungspools. 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