{"id":27241,"date":"2024-05-24T09:53:52","date_gmt":"2024-05-24T07:53:52","guid":{"rendered":"https:\/\/www.werbewoche.ch\/?p=215487"},"modified":"2024-11-11T05:18:44","modified_gmt":"2024-11-11T04:18:44","slug":"who-tabakindustrie-will-kinder-zu-lebenslang-suechtigen-machen","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/marketing\/2024-05-24\/who-tabakindustrie-will-kinder-zu-lebenslang-suechtigen-machen\/","title":{"rendered":"OMS: l'industria del tabacco vuole trasformare i bambini in tossicodipendenti a vita"},"content":{"rendered":"<figure id=\"attachment_215488\" class=\"wp-caption aligncenter\" style=\"width: 1200px\" aria-describedby=\"caption-attachment-215488\"><img class=\"aligncenter wp-image-215488 size-full\" src=\"https:\/\/www.werbewoche.ch\/wp-content\/uploads\/2024\/05\/smoking-who-symbolbild-unsplash.jpg\" alt=\"OMS \" width=\"1200\" height=\"900\" \/>\r\n<figcaption id=\"caption-attachment-215488\" class=\"wp-caption-text\">(Immagine simbolo: Unsplash.com)<\/figcaption>\r\n<\/figure>\r\n<p>La situazione in Europa \u00e8 particolarmente preoccupante, ha dichiarato gioved\u00ec a Ginevra il responsabile dell'OMS R\u00fcdiger Krech. Le restrizioni alle vendite sono di scarsa utilit\u00e0 se i giovani possono ordinare i prodotti online e le autorit\u00e0 non li fermano.<\/p>\r\n<p>Secondo l'OMS, si stima che circa 37 milioni di adolescenti tra i 13 e i 15 anni consumino gi\u00e0 tabacco. Questo include sigarette, tabacco da masticare e tabacco da fiuto. Ci sono poi altri milioni di persone che utilizzano le sigarette elettroniche. Sebbene non contengano tabacco, contengono nicotina e creano quindi dipendenza. Poich\u00e9 le sigarette elettroniche sono talvolta costose, molti giovani passano ai prodotti del tabacco quando sono a corto di denaro. Nella Regione europea dell'OMS, il 20% dei giovani tra i 13 e i 15 anni dichiara di aver usato sigarette elettroniche negli ultimi 30 giorni.<\/p>\r\n<p>Tra i 16.000 gusti ci sono quelli come \"gomma da masticare\" e \"caramelle\", che sono chiaramente rivolti ai bambini. \"La storia si ripete: l'industria del tabacco sta cercando di vendere ai nostri bambini la stessa nicotina in confezioni diverse\", ha dichiarato il capo dell'OMS Tedros Adhanom Ghebreyesus.<\/p>\r\n<h3>L'OMS denuncia la pubblicit\u00e0<\/h3>\r\n<p>Secondo l'OMS, il fatto che le aziende produttrici di tabacco pubblicizzino le sigarette elettroniche come un prodotto che aiuta a smettere di fumare \u00e8 solo una scusa. \"Come possono parlare di riduzione del danno quando corteggiano i bambini con questi prodotti pericolosi e altamente coinvolgenti?\", ha dichiarato Tedros.<\/p>\r\n<p>L'OMS denuncia la pubblicit\u00e0 con i colori dei bambini e con i personaggi dei cartoni animati. Anche gli influencer vengono reclutati per promuovere prodotti pericolosi ai loro follower come \"cool\", in cambio di un pagamento. \"L'industria vuole che i bambini siano coinvolti il pi\u00f9 giovane possibile, in modo che diventino consumatori per tutta la vita\", ha dichiarato Given Kapolyo, che organizza i giovani dello Zambia per educare i propri gruppi giovanili sul consumo nocivo di nicotina.<\/p>\r\n<p>L'OMS esorta i Paesi a porre maggiori restrizioni all'uso del tabacco e di altri prodotti a base di nicotina. Tra queste, il divieto di sigarette elettroniche con aromi diversi, il divieto di pubblicit\u00e0, l'aumento delle tasse e il divieto di fumare al chiuso al 100%. <em>(SDA)<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Secondo un rapporto dell'Organizzazione Mondiale della Sanit\u00e0 (OMS), l'industria del tabacco sta cercando di mettere in atto tutti i tipi di trucchetti per far appassionare i bambini il pi\u00f9 giovane possibile. L'OMS ha riferito gioved\u00ec a Ginevra che le sigarette elettroniche vengono commercializzate in colori vivaci, quasi come fossero giocattoli.<\/p>","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"WHO","_yoast_wpseo_metadesc":"WHO warnt: 20% der europ\u00e4ischen Jugendlichen nutzen E-Zigaretten. Strengere Ma\u00dfnahmen gegen Geschmacksrichtungen und Werbung gefordert.","articlekey":"","footnotes":""},"categories":[29],"tags":[339,3699,2561],"class_list":["post-27241","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-marketing","tag-tabakwerbung","tag-who"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WHO: Tabakindustrie will Kinder zu lebenslang S\u00fcchtigen machen - Organisator<\/title>\n<meta name=\"description\" content=\"WHO warnt: 20% der europ\u00e4ischen Jugendlichen nutzen E-Zigaretten. 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