{"id":33910,"date":"2024-11-21T16:43:06","date_gmt":"2024-11-21T15:43:06","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=226933"},"modified":"2024-11-25T16:14:53","modified_gmt":"2024-11-25T15:14:53","slug":"world-of-wonders-lenzerheide-positioniert-sich-neu","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/marketing\/2024-11-21\/world-of-wonders-lenzerheide-positioniert-sich-neu\/","title":{"rendered":"Mondo delle meraviglie: Lenzerheide si riposiziona"},"content":{"rendered":"<p>&nbsp;<\/p>\r\n<p><img class=\"alignnone wp-image-226934 size-full\" src=\"https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination.jpg\" sizes=\"(max-width: 1200px) 100vw, 1200px\" srcset=\"https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination.jpg 1200w, https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination-600x450.jpg 600w, https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination-1024x767.jpg 1024w, https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination-768x575.jpg 768w, https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination-16x12.jpg 16w, https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination-234x175.jpg 234w, https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination-467x350.jpg 467w, https:\/\/www.markt-kom.com\/wp-content\/uploads\/2024\/11\/wow-lenzerheide-erlebnisdestination-1000x749.jpg 1000w\" alt=\"W.O.W. Lenzerheide\" width=\"1200\" height=\"899\" \/>Con <a href=\"https:\/\/arosalenzerheide.swiss\/de\/Lenzerheide\/Winter\/Bucketlist-Winter\" rel=\"noopener\">\"W.O.W.\"<\/a> L'obiettivo \u00e8 offrire ai visitatori un programma vario che comprenda attivit\u00e0 estive e invernali. L'obiettivo \u00e8 ispirare gli ospiti con esperienze, incontri e relax nella natura\", spiega Marc Schl\u00fcssel, CEO della regione turistica di Lenzerheide. Le nuove attrazioni includono il punto d'incontro \"W.O.W. Plaza\" nel centro del villaggio, una spa all'aperto in estate e un pop-up invernale di glamping. Anche le attrazioni esistenti, come il comprensorio sciistico di Arosa Lenzerheide, la foresta incantata e l'esperienza interattiva di slittino \"Light Ride\", rimarranno parte integrante della destinazione.<\/p>\r\n<h3><strong>Cooperazione regionale<\/strong><\/h3>\r\n<p>Diversi partner locali del settore alberghiero, della ristorazione e delle ferrovie di montagna hanno unito le forze per \"W.O.W.\". \"Questo progetto dimostra cosa \u00e8 possibile fare quando tutti si uniscono\", afferma Schl\u00fcssel. L'obiettivo non \u00e8 solo quello di aumentare l'attrattiva della destinazione, ma anche di rendere le operazioni pi\u00f9 sostenibili ed efficienti. \"W.O.W.\" non deve essere inteso solo come un marchio di esperienze, ma anche come un leitmotiv per la qualit\u00e0 del servizio e l'innovazione.<\/p>\r\n<p>Un filmato con il freeskier Nico Vuignier e la leggenda dello sci Didier Cuche accompagna il riposizionamento all'inizio della stagione invernale. Il film viene proiettato in anteprima mercoled\u00ec.<\/p>\r\n<p><iframe title=\"Sbirciata di nascosto | mondo delle meraviglie | Lenzerheide\" src=\"https:\/\/www.youtube.com\/embed\/RCxkNVcombg?feature=oembed\" width=\"768\" height=\"432\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>","protected":false},"excerpt":{"rendered":"<p>La regione turistica di Lenzerheide si \u00e8 riposizionata e si presenta come un \"mondo di meraviglie\" (W.O.W.), un mondo di esperienze alpine che unisce avventura e natura. Secondo la regione turistica, questo concetto mira a rafforzare la regione come destinazione per tutto l'anno. La riorganizzazione \u00e8 una continuazione della strategia futura.<\/p>","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"W.O.W. Lenzerheide","_yoast_wpseo_metadesc":"W.O.W. in Lenzerheide bietet Sommer- und Winteraktivit\u00e4ten, von Outdoor-Spa bis Winter-Glamping. Zusammenarbeit lokaler Partner st\u00e4rkt die Region.","articlekey":"","footnotes":""},"categories":[29],"tags":[690,2644,4343,4838,2317,4837,543],"class_list":["post-33910","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-aktivitaeten","tag-lenzerheide","tag-markom","tag-natur","tag-tourismus","tag-w-o-w","tag-zusammenarbeit"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>World of wonders: Lenzerheide positioniert sich neu - Organisator<\/title>\n<meta name=\"description\" content=\"W.O.W. in Lenzerheide bietet Sommer- und Winteraktivit\u00e4ten, von Outdoor-Spa bis Winter-Glamping. 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