{"id":37193,"date":"2025-03-25T13:42:54","date_gmt":"2025-03-25T12:42:54","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=232432"},"modified":"2025-03-25T13:35:25","modified_gmt":"2025-03-25T12:35:25","slug":"dmexco-2025-setzt-auf-mut-und-fortschritt","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/marketing\/2025-03-25\/dmexco-2025-setzt-auf-mut-und-fortschritt\/","title":{"rendered":"Il Dmexco 2025 punta su coraggio e progresso"},"content":{"rendered":"

\"\"<\/a><\/p>\r\n

L'economia digitale sta attraversando un processo di trasformazione, caratterizzato da intelligenza artificiale, incertezze geopolitiche e condizioni di mercato in continua evoluzione. Con il tema guida di quest'anno, Dmexco 2025 intende incoraggiare le aziende a investire nell'innovazione e a plasmare attivamente il futuro. La fiera si terr\u00e0 a Colonia il 17 e 18 settembre 2025.<\/p>\r\n

\"Sii audace. Move Forward. \u00e8 pi\u00f9 di un motto. \u00c8 un atteggiamento e una sfida\", afferma Verena Gr\u00fcndel, Brand & Communications Director della Dmexco. \"Gli studi dimostrano che le aziende che investono con decisione e guidano l'innovazione durante le fasi di crisi economica crescono pi\u00f9 velocemente dei loro concorrenti nel lungo periodo\". La Dmexco vuole riunire questi protagonisti per definire le tendenze e sviluppare soluzioni orientate al futuro\", continua Gr\u00fcndel.<\/p>\r\n

Anche l'Associazione tedesca dell'industria digitale (BVDW), sponsor concettuale della fiera, sottolinea l'importanza della disponibilit\u00e0 a correre rischi: \"Le nuove tecnologie offrono opportunit\u00e0 rivoluzionarie. L'economia digitale \u00e8 sempre stata un'industria di creatori e costruttori di ponti\", afferma il presidente Dirk Freytag.<\/p>\r\n

Confermati i primi relatori ed espositori<\/h3>\r\n

A Colonia, i visitatori potranno assistere alle presentazioni di esperti internazionali, tra cui Carsten Maschmeyer (Maschmeyer Group), Jean-Remy von Matt (Jung von Matt), Vanessa St\u00fctzle (Luqom), Alma Lipa (L'Or\u00e9al DACH), Sir Martin Sorrell (S4 Capital), Rezo (Nindo) e Dora Osinde (Ogilvy Group Germany).<\/p>\r\n

Numerose aziende hanno gi\u00e0 confermato la loro partecipazione. Tra queste, Shopware, Otto Advertising, Disney, Criteo, HubSpot, Douglas Marketing Solutions, United Internet Media, Media Impact e IQ Digital.<\/p>\r\n

Espansione in Asia<\/h3>\r\n

Quest'anno la Dmexco sar\u00e0 presente per la prima volta anche sul mercato asiatico. L'eCommerce Expo | Dmexco Asia celebrer\u00e0 la sua prima edizione a Singapore l'8 e il 9 ottobre 2025 e mira a dare nuovo impulso all'economia digitale nella regione del sud-est asiatico.<\/p>","protected":false},"excerpt":{"rendered":"

Con il motto \"Be Bold. Move Forward\". Dmexco 2025 mette al centro la necessit\u00e0 di azioni coraggiose. La fiera europea del marketing digitale e della tecnologia riunisce a Colonia i leader di pensiero e i responsabili delle decisioni per promuovere l'innovazione e sviluppare soluzioni per un'economia sempre pi\u00f9 guidata dall'intelligenza artificiale.<\/p>","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Dmexco 2025","_yoast_wpseo_metadesc":"Dmexco 2025 in K\u00f6ln: Mutiges Handeln f\u00fcr die digitale Zukunft. Jetzt f\u00fcr Innovationen und KI-L\u00f6sungen in der Wirtschaft investieren.","articlekey":"","footnotes":""},"categories":[29],"tags":[4351,4083,4343,2799],"class_list":["post-37193","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-dexat","tag-dmexco","tag-markom","tag-messen-und-events"],"acf":[],"yoast_head":"\nDmexco 2025 setzt auf Mut und Fortschritt - Organisator<\/title>\n<meta name=\"description\" content=\"Dmexco 2025 in K\u00f6ln: Mutiges Handeln f\u00fcr die digitale Zukunft. 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