{"id":37286,"date":"2025-03-28T12:09:28","date_gmt":"2025-03-28T11:09:28","guid":{"rendered":"https:\/\/www.markt-kom.com\/?p=232631"},"modified":"2025-03-28T13:23:54","modified_gmt":"2025-03-28T12:23:54","slug":"ueber-400-teilnehmende-an-der-ersten-schweizer-ai-marketing-konferenz","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/marketing\/2025-03-28\/ueber-400-teilnehmende-an-der-ersten-schweizer-ai-marketing-konferenz\/","title":{"rendered":"Oltre 400 partecipanti alla prima Conferenza svizzera sull'AI Marketing"},"content":{"rendered":"
\"\"<\/a>\r\n
(Immagine: zVg. AI in Marketing)<\/figcaption>\r\n<\/figure>\r\n

La conferenza era interamente dedicata al rapido sviluppo dell'IA nel marketing. L'organizzatore ha deciso di ampliare l'evento da due a quattro tappe perch\u00e9 ha riscosso un grande successo gi\u00e0 nel periodo precedente l'evento. Tra gli altri, sono saliti sul palco Sabine Lehmann di Google Deepmind, Claudio Mirti di Microsoft, il dottor Imanol Schlag dell'ETH AI Center e Ivana Lachner di Adobe.<\/p>\r\n

Nel corso di keynote, masterclass e panel, i 32 esperti hanno condiviso le loro conoscenze su temi quali l'IA generativa, l'automazione dei processi di marketing e le sfide legali legate all'utilizzo dell'IA. Particolare attenzione \u00e8 stata dedicata all'uso pratico degli strumenti per la produzione di testi, immagini e video e all'ottimizzazione delle strategie di marketing.<\/p>\r\n

\"\"<\/a>\r\n
(Immagine: zVg. AI in Marketing)<\/figcaption>\r\n<\/figure>\r\n

\"Vogliamo preparare i responsabili marketing in Svizzera alle sfide del futuro dell'IA e garantire che abbiano gli strumenti e le conoscenze giuste per avere successo in un mondo guidato dall'IA\", afferma Tanja Herrmann, fondatrice e direttrice generale della \"AI in Marketing Conference\". Ai partecipanti \u00e8 stata illustrata l'importanza di acquisire una conoscenza precoce della tecnologia per rimanere competitivi e sviluppare strategie di marketing orientate al futuro.<\/p>\r\n

La prossima edizione si terr\u00e0 il 23 aprile 2026.<\/p>\r\n

Fonte e ulteriori informazioni: https:\/\/www.ai-in-marketing.ch\/<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

Gioved\u00ec si \u00e8 svolta la prima edizione della \"AI in Marketing Conference\". Oltre 400 persone hanno partecipato a 13 keynote, undici masterclass e un panel di esperti presso il The Circle di Zurigo. Hanno acquisito conoscenze pratiche sugli ultimi sviluppi nel campo dell'IA nel marketing.<\/p>","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"AI Marketing Konferenz","_yoast_wpseo_metadesc":"Am Donnerstag, 27. 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