{"id":40712,"date":"2025-09-25T08:00:44","date_gmt":"2025-09-25T06:00:44","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=40712"},"modified":"2025-09-25T08:00:44","modified_gmt":"2025-09-25T06:00:44","slug":"us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/management\/2025-09-25\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\/","title":{"rendered":"Dazi USA: le PMI MEM si difendono con la forza dell'innovazione"},"content":{"rendered":"
\"\"
Il mercato statunitense delle esportazioni si sta sgretolando, ma le PMI resistono ai dazi americani con mezzi collaudati. (Immagine: iStrfry , Marcus \/ Unsplash.com)<\/figcaption><\/figure>\n

Quasi tre PMI MEM su quattro dipendono direttamente o indirettamente dal mercato statunitense. Il 45% delle aziende intervistate segnala gi\u00e0 un deterioramento della situazione degli ordini.<\/p>\n

Strumenti collaudati<\/h3>\n

Nonostante le sfide, le PMI MEM svizzere dimostrano ancora una volta la loro capacit\u00e0 di recupero. Stanno rispondendo in modo rapido e mirato, con una serie di strumenti collaudati: diversificazione, innovazione e aumento dell'efficienza. Le aziende si concentrano in particolare sull'apertura di nuovi mercati (27 %), sulla riduzione dei costi (23 %) e sul lavoro a tempo ridotto (23 %).<\/p>\n

\"La situazione \u00e8 grave, ma non disperata\", afferma Erich Sannemann, direttore di Swissmechanic. \"Le nostre aziende hanno gi\u00e0 dimostrato in precedenti crisi di poter rimanere competitive anche sotto pressione grazie al loro pragmatismo e al loro spirito innovativo.\"<\/p>\n

L'innovazione \u00e8 la carta vincente<\/h3>\n

La scorsa settimana, l'Organizzazione Mondiale della Propriet\u00e0 Intellettuale ha nuovamente nominato la Svizzera come il Paese con l'economia pi\u00f9 innovativa al mondo nel Global Innovation Index 2025. Le aziende industriali svizzere godono di un'ottima reputazione a livello mondiale come leader tecnologici e, in tempi economicamente difficili, allineano costantemente la loro strategia a questa forza. Questo vale anche per le PMI MEM: le innovazioni di prodotto e lo sviluppo di nuovi mercati sono considerati particolarmente efficaci per rafforzare in modo sostenibile la loro capacit\u00e0 di ripresa, oltre che per migliorare l'efficienza.<\/p>\n

La politica \u00e8 una sfida<\/h3>\n

Lo studio dimostra che le PMI MEM sono altamente adattabili e reagiscono rapidamente ai cambiamenti. Swissmechanic vede ora anche un ruolo per la politica: Oltre all'indennit\u00e0 per lavoro ridotto come strumento di crisi collaudato, un migliore accesso al mercato, l'eliminazione degli ostacoli normativi e gli investimenti nell'istruzione e nell'innovazione sono leve fondamentali per rafforzare la competitivit\u00e0.<\/p>\n

Fonte: Swissmechanic<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

Dopo l'introduzione dei dazi statunitensi del 39% sui prodotti svizzeri nell'agosto 2025, la situazione per le PMI orientate all'esportazione nelle industrie MEM \u00e8 ulteriormente peggiorata. Lo dimostra un nuovo sondaggio condotto da BAK Economics per conto di Swissmechanic: I dazi stanno gi\u00e0 avendo un impatto, ma l'industria non sta a guardare.<\/p>","protected":false},"author":4,"featured_media":40713,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"US-Z\u00f6lle","_yoast_wpseo_metadesc":"Seit der Einf\u00fchrung der US-Z\u00f6lle von 39 Prozent auf Schweizer Produkte hat sich die Lage f\u00fcr die exportorientierten MEM-KMU versch\u00e4rft.","articlekey":"","footnotes":""},"categories":[28],"tags":[2994,5467,503,531],"class_list":["post-40712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","tag-exportwirtschaft","tag-us-zoelle","tag-verbaende","tag-wirtschaftspolitik"],"acf":[],"yoast_head":"\nUS-Z\u00f6lle: MEM-KMU wehren sich mit Innovationskraft - Organisator<\/title>\n<meta name=\"description\" content=\"Seit der Einf\u00fchrung der US-Z\u00f6lle von 39 Prozent auf Schweizer Produkte hat sich die Lage f\u00fcr die exportorientierten MEM-KMU versch\u00e4rft.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/it\/gestione-2\/2025-09-25\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"US-Z\u00f6lle: MEM-KMU wehren sich mit Innovationskraft\" \/>\n<meta property=\"og:description\" content=\"Seit der Einf\u00fchrung der US-Z\u00f6lle von 39 Prozent auf Schweizer Produkte hat sich die Lage f\u00fcr die exportorientierten MEM-KMU versch\u00e4rft.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.organisator.ch\/it\/gestione-2\/2025-09-25\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\/\" \/>\n<meta property=\"og:site_name\" content=\"Organisator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrganisatorFachmagazin\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-25T06:00:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/09\/US-Zoelle-MEM-KMU-wehren-sich-mit-Innovationskraft_Organisator.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"383\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"thomas.berner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"US-Z\u00f6lle: #MEM-KMU wehren sich mit Innovationskraft\" \/>\n<meta name=\"twitter:description\" content=\"Seit der Einf\u00fchrung der #US-Z\u00f6lle von 39 Prozent auf Schweizer Produkte hat sich die Lage f\u00fcr die exportorientierten #MEM-KMU versch\u00e4rft.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/09\/US-Zoelle-MEM-KMU-wehren-sich-mit-Innovationskraft_Organisator.jpg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-09-25\\\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-09-25\\\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\\\/\"},\"author\":{\"name\":\"thomas.berner\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\"},\"headline\":\"US-Z\u00f6lle: MEM-KMU wehren sich mit Innovationskraft\",\"datePublished\":\"2025-09-25T06:00:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-09-25\\\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\\\/\"},\"wordCount\":285,\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-09-25\\\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/US-Zoelle-MEM-KMU-wehren-sich-mit-Innovationskraft_Organisator.jpg\",\"keywords\":[\"Exportwirtschaft\",\"US-Z\u00f6lle\",\"Verb\u00e4nde\",\"Wirtschaftspolitik\"],\"articleSection\":[\"MANAGEMENT\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-09-25\\\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-09-25\\\/us-zoelle-mem-kmu-wehren-sich-mit-innovationskraft\\\/\",\"name\":\"US-Z\u00f6lle: MEM-KMU wehren sich mit Innovationskraft - 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