{"id":42645,"date":"2025-12-09T11:52:15","date_gmt":"2025-12-09T10:52:15","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=42645"},"modified":"2025-12-09T11:52:15","modified_gmt":"2025-12-09T10:52:15","slug":"aelteste-schuhmarke-der-schweiz-mit-comeback","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/","title":{"rendered":"Il marchio di calzature pi\u00f9 antico della Svizzera torna alla ribalta"},"content":{"rendered":"<figure id=\"attachment_42646\" aria-describedby=\"caption-attachment-42646\" style=\"width: 680px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-42646\" src=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg\" alt=\"\" width=\"680\" height=\"664\" srcset=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg 680w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator-12x12.jpg 12w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator-307x300.jpg 307w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator-358x350.jpg 358w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><figcaption id=\"caption-attachment-42646\" class=\"wp-caption-text\">Contribuiscono al ritorno del marchio di calzature ELGG: Claudio Minder e Karl M\u00fcller dopo l'acquisizione. (Foto: zVg \/ kybun Joya)<\/figcaption><\/figure>\n<p>Un marchio svizzero tradizionale fa il suo ritorno: con l'acquisizione di ELGG, il gruppo kybun Joya d\u00e0 un segnale forte in termini di tradizione, innovazione e valore aggiunto svizzero. \u00abLa nostra visione \u00e8 chiara: gli stivali militari svizzeri devono tornare a essere prodotti in Svizzera\u00bb, afferma Karl M\u00fcller, co-CEO di kybun Joya. Gi\u00e0 il prossimo anno saranno presentati i primi prototipi di uno stivale da combattimento di nuova concezione, ergonomico e altamente resistente. \u00abELGG \u00e8 un patrimonio culturale dell'industria calzaturiera svizzera. Siamo orgogliosi di guidare questo marchio verso una nuova era\u00bb, aggiunge il co-CEO Claudio Minder.<\/p>\n<h3>Un impegno a favore della Svizzera come sede produttiva<\/h3>\n<p>Il gruppo kybun Joya gestisce uno stabilimento di produzione di calzature a Sennwald, nella valle del Reno sangallese. L'obiettivo \u00e8 quello di mantenere il valore aggiunto in Svizzera. \u00abIl ritorno della produzione di stivali militari garantisce il know-how, crea posti di lavoro e rafforza la nostra indipendenza industriale. I soldati svizzeri meritano scarpe svizzere e noi abbiamo il know-how necessario.,<br \/>\n\u00bbRivitalizzare questa tradizione\u00bb, sottolinea Karl M\u00fcller.<\/p>\n<p>Si comincia con uno stivale da combattimento per donne. Sebbene le donne siano ancora in minoranza numerica nell'esercito, il loro impegno e i loro preziosi impulsi le rendono una forza indispensabile per l'intera truppa. \u00abSe uno stivale da combattimento offre alle donne sicurezza, comfort e stabilit\u00e0 in situazioni di stress estremo, dimostra di soddisfare i requisiti pi\u00f9 elevati e definisce lo standard anche per altri modelli\u00bb, spiega Claudio Minder. Inoltre, la linea dedicata alle donne consente di aumentare gradualmente la capacit\u00e0 produttiva in Svizzera prima di passare alla produzione in serie dei modelli da uomo.<\/p>\n<h3>Il ritorno di un pezzo di storia industriale svizzera<\/h3>\n<p>Le origini di ELGG risalgono al 1847, un'epoca in cui i calzolai rivestivano un ruolo centrale nella vita sociale ed economica. Durante la Prima guerra mondiale, l'industria calzaturiera svizzera conobbe un boom storico: la domanda di calzature militari era enorme e marchi come ELGG gettarono le basi per la reputazione dell'artigianato calzaturiero svizzero grazie alla loro qualit\u00e0 e affidabilit\u00e0. Nel 1911 in Svizzera esistevano 83 aziende con oltre 8.400 dipendenti che producevano calzature. Tra queste c'erano nomi noti come Bally, Raichle, K\u00fcnzli o Kandahar. Tuttavia, a partire dagli anni \u201970, la pressione sui prezzi esercitata dai paesi con bassi costi di manodopera ha portato a un massiccio calo della produzione, un cambiamento strutturale che<br \/>\nha colpito duramente anche ELGG.<\/p>\n<p>\u00abFino alla fine degli anni \u00bb90, la fabbrica di scarpe ELGG era un importante produttore di scarpe da uomo e stivali militari di alta qualit\u00e0 cuciti a mano. Circa 100 dipendenti producevano ogni giorno fino a 500 paia di scarpe, gran parte delle quali veniva esportata in tutto il mondo\u00ab, spiega Karl M\u00fcller. Lo stivale da combattimento 90, sviluppato e prodotto a Elgg, gode ancora oggi di uno status cult. \u00bbL'aumento dei costi di produzione ha portato nel 2002 alla cessazione della produzione in Svizzera. In questo modo l'esercito ha perso non solo un produttore locale, ma anche parte della sua sicurezza di approvvigionamento industriale\u00bb, aggiunge Claudio Minder.<\/p>\n<p><em>Fonte: <a href=\"http:\/\/www.kybunjoya.swiss\">kybun Joya<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Il gruppo kybun Joya acquisisce il marchio di calzature pi\u00f9 antico della Svizzera: ELGG. Per decenni questa azienda tradizionale \u00e8 stata uno dei principali produttori di calzature militari e ha realizzato, tra l'altro, il leggendario stivale da combattimento 90 dell'esercito svizzero.<\/p>","protected":false},"author":4,"featured_media":42646,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Schuhmarke","_yoast_wpseo_metadesc":"Die kybun Joya Gruppe \u00fcbernimmt die \u00e4lteste Schuhmarke der Schweiz: ELGG. Von ihr stammen u.a. die legend\u00e4ren Kampfstiefel 90 der Armee.","articlekey":"","footnotes":""},"categories":[28],"tags":[3323,339,5107,492],"class_list":["post-42645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","tag-firmenuebernahmen","tag-marketing","tag-schuhhersteller","tag-unternehmen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00c4lteste Schuhmarke der Schweiz mit Comeback - Organisator<\/title>\n<meta name=\"description\" content=\"Die kybun Joya Gruppe \u00fcbernimmt die \u00e4lteste Schuhmarke der Schweiz: ELGG. Von ihr stammen u.a. die legend\u00e4ren Kampfstiefel 90 der Armee.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/it\/gestione-2\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00c4lteste Schuhmarke der Schweiz mit Comeback\" \/>\n<meta property=\"og:description\" content=\"Die kybun Joya Gruppe \u00fcbernimmt die \u00e4lteste Schuhmarke der Schweiz: ELGG. Von ihr stammen u.a. die legend\u00e4ren Kampfstiefel 90 der Armee.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.organisator.ch\/it\/gestione-2\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/\" \/>\n<meta property=\"og:site_name\" content=\"Organisator\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/OrganisatorFachmagazin\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-09T10:52:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"664\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"thomas.berner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"\u00c4lteste #Schuhmarke der Schweiz mit #Comeback\" \/>\n<meta name=\"twitter:description\" content=\"Die #kybun #Joya Gruppe \u00fcbernimmt die \u00e4lteste #Schuhmarke der Schweiz: #ELGG. Von ihr stammen u.a. die legend\u00e4ren #Kampfstiefel 90 der Armee.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/\"},\"author\":{\"name\":\"thomas.berner\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\"},\"headline\":\"\u00c4lteste Schuhmarke der Schweiz mit Comeback\",\"datePublished\":\"2025-12-09T10:52:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/\"},\"wordCount\":494,\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg\",\"keywords\":[\"Firmen\u00fcbernahmen\",\"Marketing\",\"Schuhhersteller\",\"Unternehmen\"],\"articleSection\":[\"MANAGEMENT\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/\",\"name\":\"\u00c4lteste Schuhmarke der Schweiz mit Comeback - Organisator\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg\",\"datePublished\":\"2025-12-09T10:52:15+00:00\",\"description\":\"Die kybun Joya Gruppe \u00fcbernimmt die \u00e4lteste Schuhmarke der Schweiz: ELGG. Von ihr stammen u.a. die legend\u00e4ren Kampfstiefel 90 der Armee.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg\",\"width\":680,\"height\":664,\"caption\":\"Verhelfen der Schuhmarke ELGG zu einem Comeback: Claudio Minder und Karl M\u00fcller nach der \u00dcbernahme. (Bild: zVg \\\/ kybun Joya)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/management\\\/2025-12-09\\\/aelteste-schuhmarke-der-schweiz-mit-comeback\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.organisator.ch\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00c4lteste Schuhmarke der Schweiz mit Comeback\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#website\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"name\":\"Organisator\",\"description\":\"Kompetent. Praxisnah. Der ORGANISATOR bereitet in 10 Ausgaben pro Jahr die wesentlichen Themen f\u00fcr F\u00fchrungskr\u00e4fte von KMU auf.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.organisator.ch\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#organization\",\"name\":\"Organisator\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"contentUrl\":\"https:\\\/\\\/www.organisator.ch\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Logo_Organisator_Website.png\",\"width\":800,\"height\":77,\"caption\":\"Organisator\"},\"image\":{\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/OrganisatorFachmagazin\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/organisator-das-magazin-fr-kmu\",\"https:\\\/\\\/www.xing.com\\\/news\\\/pages\\\/organisator-ch-695\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCGP2Sq0iWaZwT3BdIAQFYpw\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.organisator.ch\\\/#\\\/schema\\\/person\\\/6f650f90b2842cd4c0cc334b4e36f67e\",\"name\":\"thomas.berner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g\",\"caption\":\"thomas.berner\"},\"url\":\"https:\\\/\\\/www.organisator.ch\\\/it\\\/author\\\/thomas-berner\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Il marchio di calzature pi\u00f9 antico della Svizzera torna alla ribalta - Organizzatore","description":"Il gruppo kybun Joya acquisisce il marchio di calzature pi\u00f9 antico della Svizzera: ELGG. Da questo marchio provengono, tra l'altro, i leggendari stivali militari 90 dell'esercito.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.organisator.ch\/it\/gestione-2\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/","og_locale":"it_IT","og_type":"article","og_title":"\u00c4lteste Schuhmarke der Schweiz mit Comeback","og_description":"Die kybun Joya Gruppe \u00fcbernimmt die \u00e4lteste Schuhmarke der Schweiz: ELGG. Von ihr stammen u.a. die legend\u00e4ren Kampfstiefel 90 der Armee.","og_url":"https:\/\/www.organisator.ch\/it\/gestione-2\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/","og_site_name":"Organisator","article_publisher":"https:\/\/www.facebook.com\/OrganisatorFachmagazin","article_published_time":"2025-12-09T10:52:15+00:00","og_image":[{"width":680,"height":664,"url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg","type":"image\/jpeg"}],"author":"thomas.berner","twitter_card":"summary_large_image","twitter_title":"\u00c4lteste #Schuhmarke der Schweiz mit #Comeback","twitter_description":"Die #kybun #Joya Gruppe \u00fcbernimmt die \u00e4lteste #Schuhmarke der Schweiz: #ELGG. Von ihr stammen u.a. die legend\u00e4ren #Kampfstiefel 90 der Armee.","twitter_image":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/#article","isPartOf":{"@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/"},"author":{"name":"thomas.berner","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e"},"headline":"\u00c4lteste Schuhmarke der Schweiz mit Comeback","datePublished":"2025-12-09T10:52:15+00:00","mainEntityOfPage":{"@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/"},"wordCount":494,"publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"image":{"@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg","keywords":["Firmen\u00fcbernahmen","Marketing","Schuhhersteller","Unternehmen"],"articleSection":["MANAGEMENT"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/","url":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/","name":"Il marchio di calzature pi\u00f9 antico della Svizzera torna alla ribalta - Organizzatore","isPartOf":{"@id":"https:\/\/www.organisator.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/#primaryimage"},"image":{"@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/#primaryimage"},"thumbnailUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg","datePublished":"2025-12-09T10:52:15+00:00","description":"Il gruppo kybun Joya acquisisce il marchio di calzature pi\u00f9 antico della Svizzera: ELGG. Da questo marchio provengono, tra l'altro, i leggendari stivali militari 90 dell'esercito.","breadcrumb":{"@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/#primaryimage","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2025\/12\/Aelteste-Schuhmarke-der-Schweiz-mit-Comeback_Organisator.jpg","width":680,"height":664,"caption":"Verhelfen der Schuhmarke ELGG zu einem Comeback: Claudio Minder und Karl M\u00fcller nach der \u00dcbernahme. (Bild: zVg \/ kybun Joya)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.organisator.ch\/management\/2025-12-09\/aelteste-schuhmarke-der-schweiz-mit-comeback\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.organisator.ch\/"},{"@type":"ListItem","position":2,"name":"\u00c4lteste Schuhmarke der Schweiz mit Comeback"}]},{"@type":"WebSite","@id":"https:\/\/www.organisator.ch\/#website","url":"https:\/\/www.organisator.ch\/","name":"Organizzatore","description":"Competente. Pratico. In 10 numeri all'anno, ORGANISATOR presenta i temi essenziali per i manager delle PMI.","publisher":{"@id":"https:\/\/www.organisator.ch\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.organisator.ch\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.organisator.ch\/#organization","name":"Organizzatore","url":"https:\/\/www.organisator.ch\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/","url":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","contentUrl":"https:\/\/www.organisator.ch\/wp-content\/uploads\/2022\/01\/Logo_Organisator_Website.png","width":800,"height":77,"caption":"Organisator"},"image":{"@id":"https:\/\/www.organisator.ch\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/OrganisatorFachmagazin","https:\/\/www.linkedin.com\/showcase\/organisator-das-magazin-fr-kmu","https:\/\/www.xing.com\/news\/pages\/organisator-ch-695","https:\/\/www.youtube.com\/channel\/UCGP2Sq0iWaZwT3BdIAQFYpw"]},{"@type":"Person","@id":"https:\/\/www.organisator.ch\/#\/schema\/person\/6f650f90b2842cd4c0cc334b4e36f67e","name":"Tommaso.berner","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ac5001d2a36cb6c6cd3e50789007ffca834b477b74a2144564522e944eabff61?s=96&d=mm&r=g","caption":"thomas.berner"},"url":"https:\/\/www.organisator.ch\/it\/author\/thomas-berner\/"}]}},"_links":{"self":[{"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/posts\/42645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/comments?post=42645"}],"version-history":[{"count":2,"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/posts\/42645\/revisions"}],"predecessor-version":[{"id":42694,"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/posts\/42645\/revisions\/42694"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/media\/42646"}],"wp:attachment":[{"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/media?parent=42645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/categories?post=42645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.organisator.ch\/it\/wp-json\/wp\/v2\/tags?post=42645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}