{"id":5062,"date":"2019-03-27T09:25:56","date_gmt":"2019-03-27T08:25:56","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=5062"},"modified":"2019-03-27T09:25:56","modified_gmt":"2019-03-27T08:25:56","slug":"switzerland-global-enterprise-zeichnet-beste-exportunternehmen-der-schweiz-aus","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/management\/2019-03-27\/switzerland-global-enterprise-zeichnet-beste-exportunternehmen-der-schweiz-aus\/","title":{"rendered":"Switzerland Global Enterprise premia le migliori aziende esportatrici della Svizzera"},"content":{"rendered":"<figure id=\"attachment_5063\" aria-describedby=\"caption-attachment-5063\" style=\"width: 680px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-5063\" src=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-1_Organisator.jpg\" alt=\"\" width=\"680\" height=\"442\" srcset=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-1_Organisator.jpg 680w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-1_Organisator-16x10.jpg 16w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-1_Organisator-269x175.jpg 269w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-1_Organisator-538x350.jpg 538w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-1_Organisator-300x195.jpg 300w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><figcaption id=\"caption-attachment-5063\" class=\"wp-caption-text\">Vince il Premio Export 2019 per la migliore azienda di esportazione: Raimundo Sierra di VirtaMed, qui insieme a Ruth Metzler-Arnold, Presidente del Consiglio di Amministrazione di S-GE. (Foto: Thomas Berner)<\/figcaption><\/figure>\n<p>Il Forum sul commercio estero e gli investimenti di quest'anno \u00e8 stato dominato dai mercati maturi. L'UE, gli Stati Uniti e il Giappone sono ancora i principali partner commerciali della Svizzera. Tutti questi mercati sono caratterizzati da un elevato grado di saturazione. Tuttavia, secondo Daniel K\u00fcng, presidente di Switzerland Global Enterprise (S-GE), continuano a essere le vacche da mungere della maggior parte delle aziende esportatrici. Anche le innovazioni dirompenti provengono per lo pi\u00f9 da mercati saturi. Anche se l'attenzione si concentra sempre pi\u00f9 sui mercati \"sotto casa\", la globalizzazione non \u00e8 affatto \"morta\", continua Daniel K\u00fcng. Ha solo rallentato un po'. Andreas Gerber del Credit Suisse ha fatto eco a questo sentimento. Le migliori aziende esportatrici devono tenere d'occhio sia i mercati saturi che quelli in crescita. \"Flessibilit\u00e0, affidabilit\u00e0, innovazione e qualit\u00e0 sono ancora importanti valori svizzeri apprezzati in tutto il mondo\", ha dichiarato Gerber. Adrian Steiner, amministratore delegato della Thermoplan AG di Weggis, ha poi fornito un esempio di come ci\u00f2 funzioni con successo. Questa societ\u00e0 equipaggia tutte le filiali Starbucks nel mondo con distributori automatici di caff\u00e8. Nel suo discorso di apertura, Steiner ha sottolineato che la strada verso questo successo non \u00e8 stata sempre facile e che in futuro la cooperazione - se necessario anche con i concorrenti - sar\u00e0 un elemento importante.<\/p>\n<h2>Strategie di commercio estero della Confederazione<\/h2>\n<p>Guy Parmelin, Ministro dell'Economia, ha illustrato la strategia di politica economica estera della Confederazione al Forum economico estero. Questo comprende tre pilastri: garantire buone relazioni con l'UE, mantenere un'OMC funzionante e concludere e rinnovare accordi di libero scambio. Quest'ultimo, in particolare, sta diventando sempre pi\u00f9 importante perch\u00e9 l'unilateralismo delle grandi potenze economiche sta mettendo a rischio le norme e i regolamenti dell'OMC. I negoziati con gli Stati del Mercosur, ad esempio, sono gi\u00e0 a buon punto e gli accordi di libero scambio con Indonesia ed Ecuador sono stati conclusi. Si sta nuovamente valutando la possibilit\u00e0 di negoziare un accordo di libero scambio con gli Stati Uniti; sono gi\u00e0 iniziati i relativi colloqui di chiarimento. Secondo Parmelin, entrambe le parti prenderanno in considerazione la possibilit\u00e0 di avviare negoziati solo se si riuscir\u00e0 a creare una situazione realmente vantaggiosa per tutti.<\/p>\n<figure id=\"attachment_5064\" aria-describedby=\"caption-attachment-5064\" style=\"width: 680px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-5064\" src=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-2_Organisator.jpg\" alt=\"\" width=\"680\" height=\"396\" srcset=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-2_Organisator.jpg 680w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-2_Organisator-16x9.jpg 16w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-2_Organisator-301x175.jpg 301w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-2_Organisator-601x350.jpg 601w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2019\/03\/Switzerland-Global-Enterprise-zeichnet-beste-Exportunternehmen-der-Schweiz-aus-2_Organisator-300x175.jpg 300w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><figcaption id=\"caption-attachment-5064\" class=\"wp-caption-text\">Il Consigliere federale Guy Parmelin ha illustrato la strategia della Confederazione in materia di commercio estero. (Immagine: Thomas Berner)<\/figcaption><\/figure>\n<h2>Opportunit\u00e0 nei mercati saturi<\/h2>\n<p>In un incontro con gli esperti di S-GE, l'attenzione si \u00e8 concentrata sulle opportunit\u00e0 e le sfide nei mercati saturi di Giappone, Stati Uniti e Regno Unito. Grazie all'accordo commerciale recentemente concluso, la Svizzera continua ad avere buone carte per il Regno Unito in caso di \"no-deal Brexit\", ha dichiarato Mareike Hood, responsabile del Business Hub per le isole britanniche. In ogni caso, la questione della Brexit deve essere separata dall'aspetto commerciale, \"perch\u00e9 gli affari restano affari\". Claudio Mazzucchelli, invece, si occupa del mercato giapponese per S-GE. Ha sottolineato l'importanza delle conoscenze culturali che si devono avere per questo mercato. E Caroline Blaser - responsabile di Business Hub USA - ha confermato quanto gli Stati Uniti possano continuare a essere un mercato interessante per le aziende svizzere.<\/p>\n<h2>Premiate le migliori aziende esportatrici<\/h2>\n<p>Il premio Export di quest'anno \u00e8 andato all'azienda medtech VirtaMed di Zurigo. L'azienda, che produce dispositivi di simulazione per le operazioni di formazione, ha convinto la giuria grazie alla sua intelligente strategia di esportazione. VirtaMed era in finale insieme alle aziende Andermatt Biocontrol AG di Grossdietwil e CAMAG di Muttenz BL. Dodici anni dopo la sua fondazione, la PMI di Schlieren impiega 100 persone provenienti da 20 Paesi e ha costruito due filiali e una rete di distribuzione mondiale. VirtaMed \u00e8 leader nel campo della formazione virtuale per operazioni minimamente invasive. Nel frattempo, le competenze endoscopiche vengono esercitate in modo economico con quasi 1.000 simulatori in 50 Paesi, presso ospedali e centri di formazione medica e presso i produttori di prodotti di tecnologia medica.<\/p>\n<p>Il trofeo \u00e8 stato consegnato da Ruth Metzler-Arnold, Presidente del Consiglio di Amministrazione di S-GE. \"VirtaMed AG \u00e8 riuscita a convincere il mercato mondiale con simulatori altamente precisi. Con una strategia di esportazione ben studiata, l'azienda rifornisce clienti sia nei mercati emergenti che in quelli maturi\", afferma con orgoglio Ruth Metzler-Arnold. \"Inoltre, la storia di successo di VirtaMed AG dimostra come una strategia di distribuzione internazionale possa contribuire alla rapida crescita di un'azienda in Svizzera.\"<\/p>\n<p><em><a href=\"http:\/\/www.s-ge.com\">www.s-ge.com<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Das diesj\u00e4hrige Aussenwirtschaftsforum stand im Zeichen von reifen M\u00e4rkten. Der EU-Raum, die USA oder Japan sind nach wie vor die wichtigsten Handelspartner der Schweiz. Alle diese M\u00e4rkte zeichnen sich durch eine hohe S\u00e4ttigung aus. Dennoch bilden diese &#8211; so Daniel K\u00fcng, Pr\u00e4sident von Switzerland Global Enterprise (S-GE) &#8211; nach wie vor die Cash Cows der [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":5063,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"beste Exportunternehmen","_yoast_wpseo_metadesc":"Am - erstmals ausverkauften - Aussenwirtschaftsforum vom 26. M\u00e4rz 2019 wurde das Medtech-Unternehmen VirtaMed mit dem Export Award 2019 ausgezeichnet.","articlekey":"","footnotes":""},"categories":[28],"tags":[189,193,335,492,531],"class_list":["post-5062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","tag-export","tag-fachkongressfachmesse","tag-management-und-unternehmensfuehrung","tag-unternehmen","tag-wirtschaftspolitik"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Switzerland Global Enterprise zeichnet beste Exportunternehmen der Schweiz aus - Organisator<\/title>\n<meta name=\"description\" content=\"Am - erstmals ausverkauften - Aussenwirtschaftsforum vom 26. 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