{"id":6587,"date":"2020-04-14T08:56:10","date_gmt":"2020-04-14T06:56:10","guid":{"rendered":"https:\/\/www.organisator.ch\/?p=6587"},"modified":"2020-04-14T08:56:10","modified_gmt":"2020-04-14T06:56:10","slug":"loesung-fuer-den-detailhandel-kundenstroeme-automatisch-messen","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/management\/2020-04-14\/loesung-fuer-den-detailhandel-kundenstroeme-automatisch-messen\/","title":{"rendered":"Soluzione per il commercio al dettaglio: misurare automaticamente i flussi di clienti"},"content":{"rendered":"<figure id=\"attachment_6588\" aria-describedby=\"caption-attachment-6588\" style=\"width: 680px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-6588\" src=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/04\/Loesung-fuer-den-Detailhandel-Kundenstroeme-automatisch-messen_Organisator.jpg\" alt=\"\" width=\"680\" height=\"454\" srcset=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/04\/Loesung-fuer-den-Detailhandel-Kundenstroeme-automatisch-messen_Organisator.jpg 680w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/04\/Loesung-fuer-den-Detailhandel-Kundenstroeme-automatisch-messen_Organisator-16x12.jpg 16w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/04\/Loesung-fuer-den-Detailhandel-Kundenstroeme-automatisch-messen_Organisator-262x175.jpg 262w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/04\/Loesung-fuer-den-Detailhandel-Kundenstroeme-automatisch-messen_Organisator-524x350.jpg 524w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2020\/04\/Loesung-fuer-den-Detailhandel-Kundenstroeme-automatisch-messen_Organisator-300x200.jpg 300w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><figcaption id=\"caption-attachment-6588\" class=\"wp-caption-text\">La soluzione CountMe di Richnerstutz misura i flussi di clienti e funziona con un sistema a semaforo. (Immagine: Richnerstutz)<\/figcaption><\/figure>\n<p>Per ridurre la diffusione del virus COVID-19, il governo svizzero ha ordinato il valore guida di una persona ogni 10 metri quadrati di superficie di vendita. In pratica, le imprese colpite cercano di aiutarsi con i servizi di controllo attraverso i propri portieri, sistemi di distribuzione dei biglietti o barriere mobili. Il risultato \u00e8 di solito insoddisfacente e costoso. Un innovativo sistema a semaforo chiamato CountMe di Richnerstutz \u00e8 ora destinato a implementare i controlli di accesso prescritti senza sforzo e in modo economico e a misurare il flusso di clienti. In una prima fase, questo aiuter\u00e0 principalmente il commercio al dettaglio; in una seconda fase, potr\u00e0 essere utilizzato anche in tutte le strutture pubbliche come ristoranti e musei, ma anche nelle stazioni ferroviarie, aeroporti e controlli di frontiera, informa l'azienda produttrice.<\/p>\n<h2><strong>Il sensore conta automaticamente i clienti<\/strong><\/h2>\n<p>CountMe si traduce come \"contami\", si presenta come una colonna di benvenuto e assomiglia a un semaforo nei colori rosso e verde. La colonna si trova all'entrata e all'uscita del supermercato e registra i clienti che entrano tramite un sensore. Se si raggiunge il numero definito di persone nel negozio, si illumina di rosso. Se questo non \u00e8 ancora il caso, i clienti hanno il via libera per entrare nell'area del negozio. L'impostazione \u00e8 facile; l'installazione e la programmazione si fanno in pochi minuti tramite un'app. Oltre alle colonne CountMe, Richnerstutz produce anche i corrispondenti adesivi per il pavimento e le protezioni per lo sputo necessarie per i registratori di cassa.<\/p>\n<h2><strong>Innovativo, flessibile, creativo<\/strong><\/h2>\n<p>Il retroscena di come \u00e8 nata questa soluzione \u00e8 notevole: \"L'idea \u00e8 apparsa in un sogno al nostro responsabile dell'innovazione, Serafino Melloni. Ne abbiamo subito discusso intensamente, l'abbiamo sviluppato e programmato insieme. Dato che abbiamo il know-how, la tecnologia e il materiale necessari all'interno dell'azienda, abbiamo testato il prototipo dopo solo una settimana. Questo normalmente richiede molto pi\u00f9 tempo ed \u00e8 impossibile per molte aziende, non solo al momento\", spiega Andr\u00e9 Richner, Co-CEO di Richnerstutz AG e sottolinea: \"Anche noi siamo colpiti da COVID-19 e abbiamo annunciato il lavoro ad orario ridotto per il nostro personale. Siamo tanto pi\u00f9 lieti di dare il nostro contributo per copiare meglio e per sostenere i nostri clienti, quando possibile. Richnerstutz non \u00e8 sinonimo di creativit\u00e0, innovazione e flessibilit\u00e0 per niente\".<\/p>\n<h2><strong>I primi rivenditori in patria e all'estero misurano i flussi di clienti<\/strong><\/h2>\n<p>Le prime colonnine CountMe sono in uso in alcune cooperative Migros da una settimana e si dice che stiano dando un lavoro prezioso. Anche se all'inizio CountMe \u00e8 stato visto con scetticismo, i clienti in arrivo riconoscono, comprendono e rispettano l'importanza del controllo degli accessi.<\/p>\n<p>I vantaggi di CountMe sono evidenti: la soluzione \u00e8 precisa, efficiente e fa risparmiare sui costi. Il commercio al dettaglio svizzero lo ha gi\u00e0 riconosciuto. Nel frattempo, Richnerstutz ha anche ricevuto richieste dall'Europa e persino da oltreoceano. E non \u00e8 tutto: Richnerstutz sta gi\u00e0 lavorando al lancio della prossima generazione di sensori. Con questo nuovo sensore ad alta precisione, la precisione di misurazione viene ulteriormente ampliata. Allora sar\u00e0 possibile realizzare non solo i modelli comportamentali, ma anche il potenziale di ottimizzazione per gli operatori dei negozi. CountMe pu\u00f2 quindi essere utilizzato in modo pi\u00f9 sostenibile, efficace e a lungo termine - anche dopo i tempi di Corona, scrive il produttore.<\/p>\n<p><em>Fonte: <a href=\"http:\/\/www.richnerstutz.ch\">Richnerstutz<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Um die Verbreitung des COVID-19-Virus zu reduzieren, hat der Schweizer Bund den Richtwert von einer Person pro 10 Quadratmeter Verkaufsfl\u00e4che angeordnet. In der Praxis versuchen sich die betroffenen Unternehmen mit Kontrolldiensten durch eigene T\u00fcrsteher, Eintrittskarten-Verteilsysteme oder mobile Schranken zu helfen. Das Resultat ist meist unbefriedigend und kostenintensiv. Ein innovatives Ampelsystem namens CountMe aus dem Hause [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6588,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Kundenstr\u00f6me","_yoast_wpseo_metadesc":"Ein innovatives Ampelsystem, entwickelt von Richnerstutz, misst Kundenstr\u00f6me automatisch, ganz ohne Personalkosten. Es ist bereits erfolgreich im Einsatz.","articlekey":"","footnotes":""},"categories":[28],"tags":[132,149,334,393],"class_list":["post-6587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","tag-coronavirus","tag-detailhandel","tag-management","tag-produkte"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u00f6sung f\u00fcr den Detailhandel: Kundenstr\u00f6me automatisch messen - Organisator<\/title>\n<meta name=\"description\" content=\"Ein innovatives Ampelsystem, entwickelt von Richnerstutz, misst Kundenstr\u00f6me automatisch, ganz ohne Personalkosten. 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