{"id":787,"date":"2016-06-24T16:53:38","date_gmt":"2016-06-24T14:53:38","guid":{"rendered":"http:\/\/dev.organisator.ch\/?p=787"},"modified":"2016-06-24T16:53:38","modified_gmt":"2016-06-24T14:53:38","slug":"jean-claude-biver-erhaelt-marketing-premio-donore","status":"publish","type":"post","link":"https:\/\/www.organisator.ch\/it\/marketing\/2016-06-24\/jean-claude-biver-erhaelt-marketing-ehrenpreis\/","title":{"rendered":"Jean-Claude Biver riceve un premio onorario per il marketing"},"content":{"rendered":"<figure id=\"attachment_789\" aria-describedby=\"caption-attachment-789\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-789\" src=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2016\/12\/Jean-Claude-Biver-erhaelt-Marketing-Ehrenpreis-organisator.jpg\" alt=\"\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.organisator.ch\/wp-content\/uploads\/2016\/12\/Jean-Claude-Biver-erhaelt-Marketing-Ehrenpreis-organisator.jpg 640w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2016\/12\/Jean-Claude-Biver-erhaelt-Marketing-Ehrenpreis-organisator-16x12.jpg 16w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2016\/12\/Jean-Claude-Biver-erhaelt-Marketing-Ehrenpreis-organisator-263x175.jpg 263w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2016\/12\/Jean-Claude-Biver-erhaelt-Marketing-Ehrenpreis-organisator-526x350.jpg 526w, https:\/\/www.organisator.ch\/wp-content\/uploads\/2016\/12\/Jean-Claude-Biver-erhaelt-Marketing-Ehrenpreis-organisator-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-789\" class=\"wp-caption-text\">Marc Biver era collegato alla cerimonia di premiazione tramite streaming dal vivo - non poteva essere presente di persona. (Immagine: pd)<\/figcaption><\/figure>\n<p>Presieduta dai professori Torsten Tomczak, direttore del Research Center for Customer Insight dell'Universit\u00e0 di San Gallo, Harley Krohmer, direttore dell'Istituto per il marketing e la gestione aziendale dell'Universit\u00e0 di Berna, e Felicitas Morhart, professoressa dell'Universit\u00e0 di Losanna, la Swiss Academy of Marketing Science ha presentato oggi al The Dolder Grand Zurich lo \"Swiss Academy of Marketing Science Award\". Il premio onora una personalit\u00e0 eccezionale nella pratica del marketing. I criteri del premio includono la promozione della ricerca e dell'insegnamento del marketing nelle universit\u00e0 svizzere. Inoltre, un contributo significativo deve essere dato alla soluzione di problemi attuali e rilevanti nella pratica del marketing.<\/p>\n<p>Jean-Claude Biver non ha potuto accettare il premio di persona a causa di un'occasione familiare. Tuttavia, ha tenuto a ringraziare la giuria e i 450 partecipanti al congresso in diretta streaming: \"Sono particolarmente contento di questo premio perch\u00e9 conferma il mio principio di gestione. Quando si d\u00e0, si riceve indietro. Per me, condividere gli errori, i dubbi ma naturalmente anche i successi con la mia squadra \u00e8 la cosa pi\u00f9 importante. Trasmettere questo, naturalmente anche agli studenti, \u00e8 molto prezioso per me\".<\/p>\n<p><em>Fonti: <a href=\"http:\/\/www.marken-kongress.ch\" target=\"_blank\" data-cke-saved-href=\"http:\/\/www.marken-kongress.ch\" rel=\"noopener\">www.marken-kongress.ch<\/a>; <a href=\"http:\/\/www.academy-of-marketing-science.ch\" target=\"_blank\" data-cke-saved-href=\"http:\/\/www.academy-of-marketing-science.ch\" rel=\"noopener\">www.academy-of-marketing-science.ch<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Unter dem Vorsitz der Professoren Torsten Tomczak, Direktor der Forschungsstelle f\u00fcr Customer Insight an der Universit\u00e4t St.Gallen, Harley Krohmer, Direktor des Instituts f\u00fcr Marketing und Unternehmensf\u00fchrung an der Universit\u00e4t Bern sowie Felicitas Morhart, Professorin an der Universit\u00e4t Lausanne, verlieh die Swiss Academy of Marketing Science im The Dolder Grand Z\u00fcrich heute den \u201eSwiss Academy of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":789,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Marketing Ehrenpreis","_yoast_wpseo_metadesc":"Im Rahmen des Schweizer Markenkongress hat die \u201eSwiss Academy of Marketing Science\u201c zum dritten Mal den Marketing Ehrenpreis verliehen.","articlekey":"","footnotes":""},"categories":[29],"tags":[335,339,381],"class_list":["post-787","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-management-und-unternehmensfuehrung","tag-marketing","tag-personalia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jean-Claude Biver erh\u00e4lt Marketing-Ehrenpreis - Organisator<\/title>\n<meta name=\"description\" content=\"Im Rahmen des Schweizer Markenkongress hat die \u201eSwiss Academy of Marketing Science\u201c zum dritten Mal den Marketing Ehrenpreis verliehen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organisator.ch\/it\/marketing\/2016-06-24\/jean-claude-biver-erhaelt-marketing-premio-donore\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jean-Claude Biver erh\u00e4lt Marketing-Ehrenpreis\" \/>\n<meta property=\"og:description\" content=\"Im Rahmen des Schweizer Markenkongress hat die \u201eSwiss Academy of Marketing Science\u201c zum dritten Mal ihren Ehrenpreis verliehen. 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