Biggie Switzerland expands partnership with Franke Home Solutions and Franke Coffee Systems
Biggie Switzerland is expanding its strategic global partnership with Franke Home Solutions and Franke Coffee Systems. As part of the collaboration, special joint advertising activations were implemented, including a Streetvox campaign in Milan.
Biggie Switzerland has expanded its strategic partnership with Franke Home Solutions and Franke Coffee Systems. The collaboration includes global activities and has been strengthened by special joint advertising activations.
Joint advertising activations in Milan
Several creative advertising activations were realized as part of the expanded partnership. One special measure is the Streetvox campaign at Milan's Garibaldi 62, a prominent location in the Italian metropolis. The campaign presents the collaboration between Biggie and Franke in a public space.
Focus on innovation and growth
The partnership between Biggie Switzerland and the two Franke divisions is aimed at joint growth and strengthening the market position. With the presentation of the new Mythos Masterpiece Collection from Franke, the partners are underlining their joint focus on innovation and quality.
The strategic alliance combines Biggie's expertise in marketing with the technological solutions of Franke Home Solutions and Franke Coffee Systems. The collaboration enables both partners to utilize their respective strengths and jointly tap into new markets.
More information: https://www.ch.biggie.co
