Four books that might interest you
How can the future succeed - economically, organizationally and humanly? These four books show from different perspectives why standing still is not an option: they analyze structural weaknesses, call for a rethink in leadership and HR policy and encourage people to actively shape innovation, learning and responsibility again. Clever, practical and inspiring.
In collaboration with GetAbstract, we present four books from the marketing and communications sector. This time: «Accelerating experience», «Between job cuts and labor shortages», «The new prosperity» and «Recruiting - a matter for the boss».
Accelerate experience!
Principles of success in a fluid world.
Paul M. Achleitner
Publisher: Campus
Publication year: 2025
Pages: 296
ISBN: 9783593520872
Paul M. Achleitner gets on his nerves when he complains. The former Chairman of the Supervisory Board of Deutsche Bank does not fail to recognize that entrepreneurs are facing huge challenges due to geopolitical conflicts, technological innovations and climate change. But where politicians and the media spread pessimism, he believes that companies have a duty to act with courage and confidence. Achleitner looks back on his work in an entertaining and largely unpretentious way. Today's managers should not copy him - but should feel encouraged by reading this book to turn their own experiences into effective action.
getAbstract rating: 9
Qualities:
- Opinionated
- Eloquent
- Inspiring
Between job cuts and labor shortages
Skilling strategies for a future-oriented personnel policy.
Silke Eilers and Jutta Rump (Eds.)
Publisher: Wiley-VCH
Publication year: 2025
Pages: 221
ISBN: 9783527512164
Digitalization, AI, a shortage of skilled workers and general structural change are causing problems for many companies. How should they respond? What can companies do to ensure they have enough competent employees in their ranks in the future? One approach is to retrain existing staff in the long term and prepare them for future challenges. Up-skilling and re-skilling are among the most important keywords in this anthology. The authors show why companies should rely on existing employees and how they can qualify them for new tasks.
getAbstract rating: 8
Qualities:
- Background
- Practical examples
- For experts
The new prosperity
What we need to do for a better future.
Ezra Klein and Derek Thompson
Publisher: Hoffmann and Campe
Publication year: 2025
Pages: 359
ISBN: 9783455020588
The book is a surprise - especially for those interested in Germany. The two renowned US authors attest that their country has become weak in innovation, bureaucratically encrusted and hostile to growth. The empirical data they use to back up their thesis is even more surprising than this steep thesis, for example the lack of living space, the failure of major projects or the reluctance to engage in risky research. Klein and Thompson place the astonishing findings about the supposedly freest country in the world in its political landscape - including the rise of Trump. Worth reading.
getAbstract rating: 9
Qualities:
- Eye opener
- Visionary
- Background
Recruiting as a matter for the boss
How companies need to position themselves today in order to attract applicants.
Markus Brandl and Nicole Truchseß
Publisher: Wiley-VCH
Publication year: 2025
Pages: 256
ISBN: 9783527512423
In the past, jobseekers applied to companies - today it's the other way around. However, many HR professionals find it difficult to get off their high horse, break new ground and change their perspective. They should ask themselves today: What do potential employees really expect and how do they want to work? Nicole Truchseß and Markus Brandl advise at the interface between recruitment and sales. Their message to the industry: stop complaining. From now on, recruitment means actively selling your employer brand.
getAbstract rating: 8
Qualities:
- Realizable
- Practical examples
- Inspiring
